Build your personal brand
This video is about building your personal brand. To stay ahead of the competition in today’s professional environment, it’s important to pay attention to how you promote yourself. Your potential employers are looking at your niche, your differentiator from other suitors.
Learning bytes from the video:
✔️ The Importance of building a personal brand
✔️ How to use your resume as a marketing tool of your skills and experience.
✔️ How to maintaining social media presence to promote yourself
Presentation:
Summary:
Quiz:
Speaker 1
Good afternoon, ma’am
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Can you hear me? Hi.
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Good evening the money. We will be starting exactly at seven we will be waiting for more people to join in. Hey, buddy,
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chili once again
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just checking the mic Are you able to go Thanks
5:38
Hi, everyone, How are y’all
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doing? Good? How about you?
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Good. Thank you so much. Thank you.
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Also just making sure that my screen is visible. And my mic is loud enough. And before we get on Thank you so much. Yes, I have seen background for now, having found something which will probably be better than this one. So we’ll keep it simple for some time. And we’re gonna go ahead and start the session, guys. I believe we have 35 people right now. And more are joining. Before I go ahead, first of all, welcome all of you. Thank you for joining in. And before we go ahead, I had a question from the last session. I remember, Hazel had asked me about the orientation is Hazel around. Yes, ma’am. Yeah. Okay. So you were asking me about you know how to make sure that glare does not happen in the camera. Quick, the quickest solution that I found was that you will have to adjust your lighting in terms of your laptop, there’s very little that you can do about it, you just have to angle the light in a way that it does not cost, you know, or direct glare in your, in your eye. So the solution is, instead of putting the light right on top of your camera, put it on the side. And you know, you have those cardboards, which have a white side, usually shoe boxes and other things. If you can get a cardboard or a soft board with a white surface, put it on the other side. So the light will reflect from the left to the right through that soft mode and your face will illuminate I hope you’re able to understand where I’m trying to guess. Yeah, so that is the only viable solution that I could find for you. A lot of people do face the same problem as QA much. All right. Okay, so guys, we’re gonna start off with today’s session, which is build your personal brand, we’re going to get a little more serious about, you know, certain aspects of ensuring that you showcase yourself in an effective way through various mediums that are available.
So I’m going to start off by talking a little bit about what steps are what are the what is branding? And why should we do that. And then and then we’ll move on to the various methods that are now available for branding, which is your resume, and your social networking. So we’re gonna focus on those two aspects in this session, right. One more thing that I want you guys to do is in today’s session, I do have some job aids for you. But I would recommend you guys to please take notes, if you don’t have a pen or notepad handy, my recommendation would be to, you know, get something of around so that you can scribble notes, I will be asking you guys to do a few tasks while we do the session.
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So that you know, we can we can kick start creating your profile, or maybe, you know, kind of fixed a few things. My recommendation is also to please pull up your resume on your screens on the side somewhere, so that you can go back and forth to your resume and see what you need to fix and what you don’t need to you know what you’re doing well, and what you need to fix. I also recommend you guys to open your LinkedIn profiles if you have, please open your LinkedIn profiles as well. And I want you guys to then you know, kind of simultaneously take notes on on the feedback and the stuff that I’ll be talking about. Basically, I cannot provide individual feedback through a webinar, but I will make sure that I give you enough tips so that you can you know you can you can correct to yourselves. And also a good idea is to kind of share information.
If you have, if you have a close group that can give you a feedback on your profile, please share your profiles with them. All right, you also have mentors in Ripples. So please reach out to your mentor and coaches so that they can assist you in kind of building your profiles, your resumes, your LinkedIn profiles better. Okay. This is also a good session to ask a lot of questions. In terms of, you know, if you have any confusion about how your resume looks like right now, or is something necessary, or something not necessary at all, you know, there are a lot of these questions that go on our minds. And not No, no two individuals are same. So your perspective of looking at building a resume would be completely different from a perspective of somebody else. However, we are going to create some common grounds here and then build from there. Okay. Again, you your creativity, your, your skill sets, all of those will create so many different permutations and combinations. Okay. So let’s go down. Yeah, have a doubt Mom. Yes,
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actually, we should share the resume with the ripples. So
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no, no, no, you you can do it yourself. Right now, while we’re on the session. You don’t need to share anything unless you don’t want to. But if you want feedback from someone, you can go ahead and reach out to your mentor and coaches. Okay. Okay, but you don’t have to do it as a part of your session. Okay. All right, let’s let’s dive straight into the session now. So let me ask you a question. probably didn’t make your long, profitable. I know guys trustworthy, do you feel you yourself? You are trustworthy?
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Do you believe that?
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Yes. Yeah. You’re trustworthy? I mean, it’s like a self examination. And I’m sure nobody will say no. Yes, yes, we are possible. And Who says so? Who says that you are trustworthy?
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Family official.
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So your colleagues say and your family says your people around you, your friends. See, I think that says we can you know, we call ourselves Plus, I mean, it’s not something that we need to just justify to ourselves.
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First thing is that we also fake that we have been smoking.
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Okay. All right. So when obviously the question itself puts you on a very difficult place, because in our hearts, all of us believe that we are trustworthy. But if there are other people who are saying that and you believe you believe it, because somebody told you that, then my question is what makes these people say that for you, about you? So if they call you trustworthy, why do they call you trustworthy? What makes them say that any
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confidential
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details they will have shared in the past while they are communicating and it was supposed to keep it confidential and they never shared it.
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Okay, well, just to tell you that trustworthiness does not come only from keeping confidentiality. I mean, that’s one aspect. That stopped a lot about your personality. But that’s only one aspect of being trustworthy.
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So maybe you stand by your
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attitude.
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So you stand up to your word, you
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say you stand up to your word, you do the task, whatever is given to you on time. Right. So
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you’ve an impression that you can do it. Yeah.
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Or at least you give an impression that you can do it. Yeah, giving an impression and doing it at two totally different things, being truthful, being truthful, okay. So basically, it’s, it’s a promise that you kept, and that promise could be anything. And you kept that promise. And that’s the reason why people call you trustworthy. Or people or you at least in your heart, you have kept your promises consistently in the past and that makes you believe that you are trustworthy, right?
Yes.
Yeah, therefore if I have to, if I have to look at an individual and I have to look at a brand, I’m talking about this, this trustworthy aspect of an individual and their, the personality associated to them, we’re talking about a person who has kept their promise, okay. And that goes for any kind of brand. If you look at any big brands that are, that are doing successful in today’s world, we’re talking about a promise that they have kept with their customers. And that’s the reason why the customer keeps going back again, and again to the same brand, it’s the same thing with you, you may have kept your promises regarding your skills, for example, you kept deadlines, for example, your your work was done with affection of You, you, you kept your promise to innovate in your in the projects that you have done, you probably you know, showed a great, great leadership skills, for example, you kept the promise of you said you got to be you, you you got to perform as a leader, and you kept that promise you, you said that, you know, you are a great team worker, and then you capture promise. So those are all the things that are building your brand that have that, that those those qualities, those skills, those aspects that you talk about, all right, that you communicate to people around you, when you keep that promise, that becomes your brand. Okay, so I want you guys to have this very, very clear in your head, what is what is brand in terms of you as an individual, when you portray yourself out there that you are a great team leader, when you portray yourself out there that you have leadership skills, when you portray out of out there that you You are a detail oriented oriented person, and you strive for perfection, these are words that we use in our profiles, right, in our in our elevator pitches in our you know, in our in our two minute commercial that one minute kind of commercial that they say over LinkedIn, we use these words. But then can we also showcase how we have kept this promise because that would probably build a brand. Not just saying it Okay, saying and doing has to go hand in hand and only then it constitutes into a brand.
And that’s exactly what we’re going to talk about today. Alright, so does everybody clear about what I meant by individual brands?
Yeah, yes,
Yeah. So whenever you are prompted, or whenever you look for those flowery words to describe yourself, make sure that you are being honest to that with some examples, which we’re going to look at now. Okay. Now, the next thing that I want you to know about branding is the different steps that are required to create a brand, a brand is not just created by, you know, showing off a few articles or showing off on LinkedIn, for example, or, you know, having a big network that that itself is not enough, you need to follow different steps to be able to build your personal brand. Okay? It’s very similar to how a product brand is built, the same principles apply here, we’re going to look at how those principles are applicable to a personal branding. Okay, so the first thing that we’re going to look at is defining a brand now, how did you define yourself? If I have to say define yourself, how are we going to define yourself? I can define a product, but how do I define myself?
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About my quality?
Sure. Okay.
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Yeah, so I can define myself with my skills, personality traits. Okay, I can I can define myself with my personality traits. So these are my skills, my competencies, my interests, my my overall personality traits. Yeah. So these are different things that combined together to create a definition of myself.
So the first thing that you need to do is to define yourself or define a brand. When I say a brand From now on, I’m talking about you as an individual. Okay, so that’s the first step. We’re going to take each of these steps and then we’re going to dive deeper into it. We want to unpack each of these points. Okay.
The second thing is positioning yourself. So when you are positioning yourself, it’s like, you know, right now the situation is, and it’s been like that forever carpet bombing, okay, we carpet bomb our resume everywhere we’ve carpet bomb ourselves everywhere. So what does that mean? I just scattered the, you know, the resume and one of them lands somewhere productive or constructive, okay. And that’s the usual way of, you know positioning ourselves, we just blindly send out resumes or we blindly reach out to people, we blindly create a network, what we need to understand is that it is very important that we position our brand to create that niche for ourselves in everything that we do about promoting ourselves, okay. And that could be that could be everything also. So if, if one of you feels that I want anything, and everything that is available now, that also is positioning, so your positioning will change from time to time. Okay, so please don’t get hung up by when I say that you need to position in a niche, not necessarily, some of you may not have, you may not want to create a niche, you may want to explore different opportunities that are available. Now, that’s absolutely fine, because that’s the positioning that you are looking for. Okay, so you have to identify where you want to position yourself, and then go accordingly. Again, we will deep dive into this.
Then we come to a value proposition or a brand statement. Now for individuals, the brand statement is basically your elevator pitch, or your your first paragraph of your resume, or the first part of your LinkedIn profile, and I’m focusing more on LinkedIn here is because LinkedIn is the only professional platform right now. Okay, which will be useful for job seekers, or people who want to establish their professional brand. Any other platform, if you’re using is largely non professional, but we will look at other other areas. Also, because we’re looking at entrepreneurship, Instagram is a huge thing. Facebook also is a huge thing, but that’s specifically for entrepreneurs. But even if you are in getting into entrepreneurship, and you want to position yourself, you need to find where your customers are up, if your customers are on Facebook, then you position yourself there, you create a brand statement accordingly. If your customers are an Instagram, then you need to go to Instagram. So you need to find where you want to position yourself, okay, depending on what you’re looking for. If you’re looking for a job, then I don’t think Instagram and Facebook is a good place you need to go to linkedin. But if you are looking for a positioning a product, you are an entrepreneur, then you probably need to look at other platforms. Okay. The fourth thing that we’re going to look at today is how do you build your brand awareness? What are the things that you do to build your brand awareness? And then we’re going to look into those aspects and and various tips that would be useful for you. Okay, then finally, measure the brand value, how do you measure now you’ve done all of this? How do you measure that you have actually achieved something out of how do you create that brand value? How do you create that?
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The fourth one, building brand awareness, what is that?
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So basically, when you when you have positioned yourself, you’ve created a brand statement. Now you need people to know about you, right? You want your network to expand? What do you do about that? How do you build your brand awareness? How do you tell people more about you? What are the things you must be doing to do that, okay.
And then you measuring your brand value, basically, you’re trying to create a value out of who you are as an individual. And then we’re going to look at how you do that as well. So these are the various steps that you know, you will be taking to basically understand how, how you can how you can promote yourself out there if you’re looking for a job, or if you’re being an entrepreneur. Now, let me be very clear here guys.
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These are things that are
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tested by a lot of individuals. A lot of individuals have written about it. I have done some part of it. And that’s the reason why I can talk about these things.
But remember Remember, this is not a foolproof formula. It revolves a lot around what you input, because when you input enough, you get output enough, okay? So each of these steps are going to be very beneficial if you are committed to input enough resources into it.
All right. So if you just build your resume, that’s not enough, if you just create a LinkedIn profile, that’s not going to, you know, achieve your targets, okay, so you need to input enough resource and time and effort into, you know, maintaining this brand around. And that requires a lot of effort. So a commitment to do all of that will also give you a will give you more results. Okay, but these are the basic steps to start, this is where you begin. All right. And some of you may be doing this already, you may have already been very, very active on social media, you will be very active in interacting people interacting with people and sharing your profiles, your resumes, etc. And that’s a very, very good thing, because that’s how you create your brand awareness. Okay, or your awareness. Every time I use the word, Brand, here it is, it is referring to you. Okay. All right, so let’s deep dive into what is defining your brand? How do you define yourself? And this is where I want you guys to start taking notes. And in fact, you know, replying to these arms questions that I asked. So the first question that I want you to find out is, or write down is identify your strongest assets?
What is your strongest asset?
Now, I wanted to divide it into technical and soft skills. Okay, so your personality assets and your, your technical assets, I want you to write down those assets. And it’s not that it does not have to be an exhaustive list, guys. Okay. Write down the most important the most strongest assets that you have right now that you think of. and largely, it is the top three, you may have many, many, many, but it’s a top two.
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So I want to give you some time, and I want you guys to write them.
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Yes.
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Miss technical annata is
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your soft skills, your personality, what are your personality assets.
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Now, if you’re taking too long to think about it, which means you have not spent enough time knowing yourself, and I will give you a response for that. Also, if you are finding it difficult to write down your strongest assets as of now, then probably you need a little more time in self exploration. And I will tell you how to do that as well. Okay, the next thing I want you to do against what you’re writing right now is I want you to write down the competencies that are related to what are your top competencies. You know, what makes Yes, sorry? Sorry. If, if you have mentioned I mean, if we have already identified the strongest assets, like how we put across or do we have to just write it down and explain it out to you, or is it low, just write it down, just write it down? You don’t need to explain anything, but that’s about it. And the next is you need to what are your most pronounced competencies? Right? Yes, yes. Thanks. Thanks. No worries. So basically, what we’re doing right now is we are trying to kick starts, yeah, kick start building our brand.
So what are your competencies? Are you uh, are you a collaborative person? Um, you know, your competency could be leadership skills. Your competency could be, you know, identifying, solving problems, that could be your competency, okay? So write down those competencies that come to your head.
And even if you find one, that’s absolutely fine. You don’t have to find like three, even if you find one distributor who’s I want you to do that exercise for yourself. And the last thing I want you to ask yourself, whatever you have written right now, do you have any examples to showcase them I want real life examples. So you have a real life example? Check. Yes, I have a real life example. I can talk about a project. I can talk about an interaction. I can talk about that instance. When I communicated with a client, I can talk about that instance where I achieved results in a project. So if you do not have examples to showcase them, they are not your strongest assets, they are not your pronounced competency.
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Because you don’t have anything to showcase. Okay.
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Is everybody with me here? Are you able to gather what I’m trying to say? And were you able to write those things down?
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Identify your asset.
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Sorry,
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could you please repeat the first one, I was not able to
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find the first one. So
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when you when you’re when you’re talking about your assets, could be it could be your ability to work on a certain, you know, application, right? So for example, I can work on Camtasia. And I can work on articulate 360. So that’s my technical content. That’s my asset. That’s my technical assets, I can work on these applications. So do you have such assets that you can talk about your technical assets that you have, you can showcase? Thank you. Yeah. And the same thing goes for your, you know, your personality assets, for example, you are a human have strong networking skills, and you can showcase that, like, I can showcase about one of my friends. When I did a project with her. She had so many friends that we never had, like any problems, we could just just go through departments after departments units after unit with the her, she always had one friend there to help us. Now, that could be an example that you have strong networking skills, you’re a people’s person. Yeah. So those are your soft skills, your communication, for example, if you if you solve a communication breakdown in any project, that is your strongest, strongest asset? Yeah.
How many of you found it slightly difficult to write all of this, like extempore, you need to go back to your resume, to look for information. You had to open your LinkedIn profile, and see what others had to say about you, and then probably pick one from there. How many of you did that? Okay, so I have raised hands. Good. Good. Excellent. So it’s a good thing to it’s a good thing to have, except of except what we are doing right now so that we can fix things. Okay. Good. So if you’re raising hands, you know, that there is something that needs to be done about it. Okay? And if you have, if you were able to find that out immediately, then. Awesome, very good. You’re on the right path. So guys, for the other people who have, who have raised hands and who feel that they have to go back to the resume and look for examples, or they have to go back to their LinkedIn profiles and check what other other people have said about them. My suggestion would be do this activity again, you know, and at least in your own time, sit down and do this again, for yourself, establish those assets and establish those competencies. So that you know, and then obviously, when you have examples to showcase, it will become convincing to your own self that yes, I do have those pieces. Yeah. And other times, it is also important to ask feedback, right. So my next slide, basically, I just repeated myself and what you have done right now are really going to comprise your top three skills. Okay? So I’m just repeating myself here, don’t worry about it. If you’ve done the previous exercise, good to go. Okay.
Now, here’s my suggestion for all of you. If you found it slightly difficult to write down your, your assets, your competencies, and that’s absolutely fine. Guys, we all fall into that trap. We all go through that situation. So it’s not that you’re alone. In fact, sometimes even I have to think too, you know, I’ve done so many things now what what constitutes my assets? So I do a lot of explainer videos, I do digital content, and I do online trainings, and I do classroom trainings, I design trainings, I mean, I designed content, I have so many things that I do, but then if I have to compress them into an asset or a competency or skill set, I have to think You don’t have to sit down and probably write things down. Okay? That’s absolutely fine. What I want you guys to do is I want you guys to not just believe yourself, but ask people, okay?
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If you do not have a coach or a mentor, you’re doing a course with records, you have a great opportunity to reach out to your coaches and your mentors at troubles. The other way methods of, you know, self assessment or identifying your competencies and skills are these different set of tools that are available out there. Myers Briggs test is one of the most popular ones though it’s a paid assessment, but it tells you about your personality type, it talks about, you know, who you are, as an individual, what kind of profiles you fit into strong interest, inventory talks about, you know, it helps you identify what are your strongest interest, what kind of fields suits you the most as a person, okay, career belief inventory. If you if you can, you can go to www.my plan.com this is a website where there are multiple different self assessment tools that you can use to identify these competencies and the skills and your interests and you know, your personality, all of those things. Kiersey Temperament Sorter is also one of the one of good tools that you can use to identify what kind of what kind of temperament do you have in the event of interpersonal communication? Yeah, on the right side, you see the personality profiler, leadership assessment, remote working assessment, corporate communication, emotional intelligence, all of these assessments are available with ripples, my recommendation to you would be reach out to them and do a self assessment It is very
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set in stone, like how you say,
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I think
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like, you know, is more about self awareness that the personal brand, yeah. So, if we conduct a kind of a personal SWOT analysis, do you think it would be a good foundation to start with on the personal branding statement? And or?
Absolutely, absolutely, Sandy, the, the SWOT analysis is one of one of very useful tools, but remembers what is done from your perspective. So if you are doing SWOT for yourself, yeah, you are only looking at your own perspective. Okay, what you feel or think about you go back to your workplace in the past and think about occasions, when, when your peers or your superiors, they came back to you and said, Hey, you know, what, in this project, or in this task, I identified a completely different person. Have people said that to you? Yes, maybe a day. Yeah, they say that, right. So what you are not able to see other people are able to see and tell you, and then that adds to your list of competencies. Okay. And that adds to the list of your assets.
Like, for example, if you if you started using technology for the first time, and you found or at least somebody around you found that you were faster than the others. I mean, that’s a competency. That’s is something new that is identified about. So, sometimes we don’t identify things ourselves correctly. Okay. So although slot is a brilliant tool, but before swots I would recommend that you start with asking people to start with doing some kind of a self assessment inventory. There are lots of free inventories also available online if you do not want the kitchen a mini kitchen. So I’m just gonna mute.
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Yeah.
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Sandy, could you just mute yourself? Yeah. So So basically, what I’m trying to tell you is, it is not enough to be self aware alone, okay? Because when it comes to our individual strengths and weaknesses, they built and deteriorate over time. So what was a strength a year ago or two years ago, may not be the strength anymore, you could have acquired a new strength. You understand I’m saying and that could have betrayed deteriorated a little bit. It could be your environment, it could be the lifestyle, it could be the situation circumstance as of now, so it’s always better to ask it’s always better to go there. Assess yourself. These inventories are scientifically done, and they give you very, very good responses. I’ll be clear about it, everybody. So again, I would say that give that commitment to yourself that you have spent some time identifying yourself, okay, defining your brand, or who you are as an individual. And how do you define that you find out your top three assets, you find out your top three competencies, and then you identify if you have examples to showcase for each of those. You have real life examples. And if you don’t probably need to really look into it. Right your mouth, or Hello? Excuse me harbor doubt? Yes, Amina?
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Yeah, I meant we should give examples for all this man, which you have given
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everything if you don’t, if you if you show asset or if you show competency and you have no example for it. It is not enough. How do I believe you then? So it’s the same thing, right? You say that you are great at interpersonal skills, for example, right? That’s your that’s, that’s your brand definition. You have great interpersonal skills. How do I trust you? Somebody should say that, right. So your example is going to tell me Yes, I can trust you.
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Okay. Make sense? Yeah.
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All right. So we’re gonna go move on to positioning our brands, how do we position ourselves? Okay. So here’s the thing. Yes,
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Divya? Yes. Most of
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doing a career change here moving into HR.
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So yeah. Jay
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Z, upscale, or this is considered as you’re not good at that. So you’re moving here? How can we portray that
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brilliant idea? Excellent. What you’re brought, I’m gonna, I’m gonna cover that at a later stage that is definitely being covered. Okay.
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I also wanted to ask this thing, because, you know, I was in customer service, and, you know, and then and then now I’m switching to HR. You know, I, you know, I need guidance, because there’s a lot of things to explode in my CV. Okay. Because, um,
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yeah, you’ve got your answers coming through in the next few slides. Okay. Yeah. So all your answers will come through the next few slides. And then if not, then we can continue this conversation. And it’s brilliant, because I was just about to say that just because you have certain assets of competencies, doesn’t mean that you want to position yourself there. Now, you may not want to change, you may want to change your industry completely. You may want to change your, you know, way you want to work your, your, your technical domain, you want to change that complete completely. Now, that’s where your positioning comes in. So this is how you’re going to now start positioning yourself. Now, how do you position your brand? The first question that you want to ask yourself is your brand does it complement your desired career path? So if it does not find the matching skill sets? So let’s say, Manish, you are in customer service communication skills probably is your greatest asset, right? If you want to move into HR, how do you how do you use this, this asset of communication skill? to showcase your you showcase your competencies in the new domain? That is HR? How do you use that skill? To talk about yourself in a way that you fit into a new career path? That’s the kind of conversation that you need. So you have to find out so I’ve written down top three assets of mine? Do they fit into HR? Does any of these fit into HR? There is no chance Guys, if you’ve spent two years three years in a particular profile and we’ve not developed a skill that does not fit into another profile. That’s not even possible. Because no matter where you work, apart from probably a few technical aspects, most of the behavioral skills that you learn at a workplace are applicable in every unit, every department every in every industry, it is applicable everywhere. You will need to be careful of what you’re writing down what sort of examples you are using, how you are using how you are employing your skills to the maximum to ensure that you communicate your current desire to the to the people that you want to communicate. Okay, so look at how communication skills effective To the HR profile. Now, as a customer service representative, probably you may have worked in a few of you know, applications, for example, you may have used a few technical applications you how they lead, for example, you know, any RP system, any RP is a very, very common thing that is used in HR domain. So, if as a customer service agent, if you used a used enterprise management application, which some aspects can be translated into HR, you have to deep dive in your own you have to unpack your skills. It’s not very simple because while I’m talking probably, I’m only triggering a thought you have to sit down and do this. Okay, so, Can I Can I, can I just ask a question? It’s just
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like how you put across? Or what do you say no, probably communication skill for that particular role was more
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is like a USP Hmm. Or for that particular person, okay. And but in case and he is not from the HR background, he or she’s not from the HR background
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plans to move to the to an HR background?
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How, how is that person going to be? You know, how is he going to entirely
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what to say, reconfigure himself to the new brand. I mean, by identifying by identifying what your customers are looking for? First of all, you need to do that research to find out what your potential employer is looking for in HR.
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Okay,
46:45
so how do you find that out? Read up? Go ahead, go to medium.com. go to LinkedIn, blog posts, read posts, read information, look at what different HR professionals are talking about, what are the skill set they are looking for? What are the competencies they’re looking for? What are the technical skills they’re looking for, you have to do that search, you have to find out what they’re looking for. And medium.com is an amazing site guys got amazing, you know, examples, amazing posts that you can read articles that you can read, and they’re free of charge, most of them are free of charge. So you can go ahead and do that you can follow a few people, a few bloggers who write about HR. I use scribd.com. As one of my resources, I’ve got paid account. Because there’s so many articles, so many resources, I can read about what’s happening right now, I can go into books and cite examples from there. So please go ahead and look for these resources need, because there’s no other way to find out what your customers are looking for. If you’re going on LinkedIn, don’t just read posts, find out what these people are really talking about. And and most of the LinkedIn influencers who are in the HR domain who have who have established profiles in their coaches, for example, they could be coach, coaching HR professionals, those people put a lot of posts about what the industry is looking for as an individual as a professional. And once you find out list down those competencies, and then match it to what you have done.
48:36
Does that make sense?
48:40
Okay,
48:43
yeah, so you need to you need to do that research for yourself, it will not be you it This cannot be served our bladder, even in HR nowadays, guys, it’s so diversified. There are generalist profiles and analytics profile. Analytics has become big time in HR, now they’re looking for people who have some kind of analytics competencies. So let’s say if, if an individual you know, if you read about it, and you don’t even have to read about it, this is a universal fact, HR analytics is become a big deal now. For example, one of the applications that is used for HR analytics is tableau. Tableau is also one of the, you know, industry major. So for example, if you are learning about analytics right now, I’m sure in purples right now, the course that you’re taking up, that talks about hrn. So if you’re learning any application, use that as your when you when you do a project on that application, or even you do a project, wherever you’re learning, that becomes your skills that becomes a competency to just applied that you have you have you have built something out of it. So that itself becomes a competence. You don’t have to have a work experience around it. Example does not need to be work experience, it could be something that you have done while you’ve taken up a course. But remember, attending a seminar or a webinar is not an example. Okay, so you attended this webinar, or you attended a course on HR analytics, that’s not a skill. Okay. Okay, what you did with what you learned on that webinar? Or what you did after going through that session is the skip MIT are about this, how do you change your profile? So first thing is find out what your customer is looking for. Second thing is look at what competencies you have that match what the customer is looking for, and then start building your story. Okay, now, sure. Any, any Any other questions? Anyone? Does this? Does this make sense? Am I making sense here?
51:04
It’s like, you know, this question was like more about, you know, if you’re going to be rebranding yourself
51:11
from, yes, you have these skills, but then again, if you if you are planning to, we’ll do a better goal.
51:18
How will you rebrand those skills? And you know, personnel will be, would you have to enhance those skills in a better manner or increase something in that? So that’s the understanding that I want to have. Okay, but did that does this answer part of your question, because there is a research involved in it, you need to first start finding out what that better profile that you’re talking about? What competencies and skills are, are included in that better profile? Are you aware of that? Do you know what those skills and competencies are? When you’re talking about this, this particular profile that you are, you want to promote yourself? And that’s your desire? In some of the skills would be there, but then it’s not exactly the skills that is there in the new profile? So how would you find yourself or how do you mold those skills to this profile? Probably, you know, additionally, putting in a little bit more skills to say, let’s go correct. Yeah, that is true. That is definitely true. And that’s the reason why you attending this course. Right? Because you want to bridge that gap? You know, why are you attending this course, you have to make sure that you develop those skills, there is no choice. Right? So when you have developed those skills by doing certain projects, or taking up certain tasks, you already have now examples to showcase your competency. Right, right. Yeah, so bridging your gap does not mean and this is a misconception that I’ll add. And this became a fad guys almost in the past five years or so. In fact, now we’re fading on this scenario where people just left right and center attended training programs, they attended the courses, whatever course that was offered by internally, because I remember that organization started moving in compulsory self development of 40 hours or 30 hours, we do kind of a scenario where everybody was supposed to attend some online courses. And in our company, you know, we bought the lynda.com, which is the LinkedIn learning platform. And we were supposed to go through certain programs on LinkedIn, everybody started posting, you know, I completed this and I had I have this certification, everybody started posting that. But that does not account for anything, because you’ve just attended a cause. How does that mean that you build a skill? Right? You know what I’m saying. So you have to be mindful that when I’m attending a course, that is not going to be enough, what I do is what I have learned, is going to be my example to showcase. Yeah, so be aware of that. Be aware of the fact that when you are learning something, it has to be utilized. And otherwise, you know, you can keep thinking about how you’re going to showcase and promote yourself in a certain industry or profile, it’s going to be extremely exceedingly difficult. Because you don’t have examples. And that’s what people want. As an employer. I want to hear examples. There are lots of people who want to be trainers, okay, guys. In my career, I have heard so many people want to get into training. And I want them to showcase with examples. At least one competency, let’s say you’re not. Training is not just standing in front of people and talking that’s not training. Training is a is a is a huge job. You know, it’s a complete learning domain. You need to find out what people want to learn, then you need to find out how you’re going to put it together for people to learn and then you’re actually going to People learn and then you want to find out if your learning was effective or not effective. It’s not just standing in front of people and training. And the best examples people could give me was that they did some training sessions in their organizations. Yeah, those are the best examples they could give, that does not give me any, any, any conviction that this person is going to be a good trainer, you see what I’m trying to tell you. So as a customer, I’m not looking at your ability to stand in front of your crowd to train if you’re coming for training profiling them. So you need to find out what the customer is looking for. Yeah, that’s how people bring products also, what customers will be some problem exists Surely,
55:49
it should be mentioned that
55:51
we are going through a particular training, say like Tableau or Excel or
55:55
any you can does this by all means, by all means you can look and when we come to the formatting part of how you showcase yourself, we are talking about that meant to talk about what you learn, what is more important, what should proceed, you should showcase what you’re learning, but before that, you need to talk some things. Okay. So, like, I would like to ask, like, what is the difference between a skill and a competency? Because like, both show the ability to perform something. So like, what is the distinction between both of them? Okay, so the best example I would say is, let’s say for in terms of skill, you have a copywriting skill. Okay. You’re a copywriter, for example, that’s a skill. Attention to detail will be a competency related to this. You understand what I’m saying? Yeah, so, yeah. So you’re you are, let’s say your skill is vendor management. You can manage vendors very well. That’s your skill, vendor management, negotiation, and communication will be your competency.
57:20
And know how much ever we want to showcase our career path and the and the, you know, the kind of competencies and the skills that complement this desired path. And how much ever we know about what our customers are looking for, there’s one thing that we need to be very, very careful about, and that is, what is the brand, what is the impression that we are creating in front of our, in front of our customers, this, this could be a potential employer, this could be a potential, you know, person who’s going to buy your product, it could be anyone your customer base. So we’re talking about an individual, you’re focusing x, the impression management is very, very important thing. And one of the things that people fall in trap with is copying, copying other people’s skills and putting it in their profiles. And I’ve done that seeing that so much. Everybody’s copying somebody else’s profile and resume and posting it, that doesn’t help at all. Because remember, as an HR professional, we know that people are lying. Alright, and that’s the reason why, when you sit down in front of a potential employer, they ask you, for example, it’s a very, it’s a very skill based interview that happens skills and competency based interview that happens and where everybody’s asking you for examples. And you can make up examples. I mean, you can, if you’re really smart, you can make up examples, but soon you will be identified for the questioning will identify that whether this person has had a first hand experience or not, okay, 85% of people lie on their resume. And that’s a fact. There is a research that has been done on impression management and how people lie at different levels. So there is a taxonomy of lying. Okay, so there is us very, very small level of lying, where you manipulating information. We all do that we manipulate information. That’s fine. Okay. People know that you’re going to manipulate information in and on your resume all that is fine. But we need to be aware that HR professionals are aware of it, they know that all of this is happening. So there is this level of lying. And that level of lying goes from just just you know, manipulating information to actually creating a completely fake profile altogether with no way you don’t have an actual relevant experience. But you write down information that that shows that you have relevant facts Okay, so different people lie a different level. That’s why they call the taxonomy of impression management. Again, you know, skill assessments are done, skill tests are done, not just individual as in, you can do it for yourself. But the first few layers of screening is assessments, they will assess you. So no matter what you write on your resume, at the end of the day, you have to go through assessments, okay, 82% of the companies wants to do assessments, because they want to filter candidates, because they know that what they have created, the impression management that has been done, the effort that has been put into impression management in the resume, and LinkedIn profile will be filtered. At this assessment stage, okay. And that’s the reason why assessments happen. And technical assessments happen, because you may, you know, put some fake information about your technical expertise, which will come through in an assessment. These are, you know, personality assessments, also where sometimes we talk about certain things about yourself, which are not true. And then that comes out in an assessment. So it’s a good idea to do that self assessment yourself, first, to be aware, because you know, that that same criteria of assessment is applied all the assessments that are taken by the employers, they are also taking the same criteria. So you will be at least aware what they are looking at. So that gives you a little insight on that particular pieces. Now, how do you put all of this together? So, to start off with, we need to do a self assessment, we need to find out what are my skill sets? What are my assets? What are my competencies? And do I have examples of that?
1:01:54
Now, how do I fit all of that, you know, in a space where I want to move, basically, the new industry or the new profile that I want to build? How do I want to showcase that, to know what will showcase I need to find out what the customers are looking for? Okay, now, when I build all of this together, I need to build quality, I need to build consistency. And I will need to build value around what I’m trying to promote about myself. Now how do you create quality. So there are different ways of looking at it quality could be you know, the kind of education that you have the kind of certifications that you’ve gone through the kind of projects that you have taken up, that all showcases quality. But again, how you present yourself in terms of not not physical presentation, what I’m saying is how you present the information also contributes to quality. Now, what is the first thing any, anyone is looking at, they’re looking at your resume, you sent your resume to your potential employer, they’re looking at your resume. Now when they want to see you, they will quickly go to LinkedIn. Now let’s let’s look at another scenario. You’ve sent your resume the analytic analytical app is filtering your resume, no searching for keyword and you fortunately have landed in all the keywords search and then your resume has been shortlisted. Okay. Once your resume has been shortlisted? Probably they are looking at now should we call this person for an interview? Should we should do this person for any further conversations? Or is that person not. So they will go to probably LinkedIn and find out how this person looks like and what this person who this person is, an HR generalist would generally look at those because they don’t have to look at look up for many people, it’s already been filtered. So they will go ahead and look for more information about this person and line up this person for an interview the quality that they see in the first impressions about your profile, which is your LinkedIn profile or your resume that also contributes to the quality now how do you present that information? How do you present your brand in your in the various you know, methods of communication? How do you present yourself that also contributes to the quality consistency is now don’t take it otherwise, because a lot of you are moving into an HR domain does not mean that you are inconsistent. It does not mean that everybody is going for a career change at some point of time. Okay. consistency in your skills development, have you been consistent? So if you go back, for example, you identified that you wanted to get into HR at some point in your career, when you were still in in the old profile, right, you would have found out that I want to get into HR. Now, a consistent message would be how while you were in the old profile, what triggered you to move into this new profile or build your career into this new profile, that could be the consistency in message. So you’re not, you’re not changing your mind ad hoc. Suddenly, one day you wake up and you want to be an HR professional, you’re not changing your mind at home, you have been building yourself through these previous profiles to to get into this HR profile, you’re building your skills, that’s your consistency in message.
1:05:43
Okay.
1:05:44
So you didn’t wake up one day and you wanted to be an HR professional, you weren’t doing something in your previous profile that was helping you progress into this new area of work. Does that make sense? It might sounding some something. Yo, what did you guys also felt the same way? You were in a previous profile and something triggered? Yes, ma’am. Yeah. Yeah, so that could be your consistency theory, or your consistency on a conversation? All right. So consistency and skill building consistency in, you know, your competency building, all of that is consistent, you consistently been a person focusing on self development, if that’s your story, you’re saying, I am a person who loves to learn. Okay, that’s your story. Is that behavior consistent throughout? Can you tell your story about consistency? In some way or manner? Okay. Now, with all of this, you have quality, you have consistency, how do you build value to your customer? What is the value you’re bringing on the table? Okay, we’re going to do an exercise now. And we’ll find out how we how we arrive at this value proposition. Okay. value proposition is basically, if I hire you, what’s in it for me? Okay, so why should I hire you? What are you going to give back to me? If I hire you? And that’s the value you create, based on your skills, competencies, and the quality of skills, the consistency of competencies. What is that you bring to your, your,
1:07:44
you know,
1:07:45
your customer? Why should I hire you? or Why should I buy this product? What is in it for me? Okay, what question, how do you ask that question? Now? How do you deal with that? Let’s look at in the next section. Now, again, this is going to be an activity that you guys are going to do. Okay? So I want all of you to again, go back to your notepads and answer this question. How do you describe what you are?
1:08:15
What you are? And what you do?
1:08:19
With without using a lingo or a jargon, that sounds completely boring, we don’t want to use any lingos we, because obviously, we’re moving into a different profile. Right? The best thing we can showcase now is your competencies, because probably you’re still building your skills. Yeah, so your competencies are going to be a rescue. So you don’t necessarily have an example for your skills. But you have an example for your competency that you can showcase. But now based on the competencies that you have, if you have to describe yourself in one line
1:08:53
without using any technical jargon,
1:08:57
what would it be? How would you describe what you are
1:09:03
very simple.
1:09:06
I’m an upcoming HR professional or I am an HR professional developing or I am a developing HR professional. What are you very simply don’t use any flower flowery word fancy language, nothing very simply what you are and what you do.
1:09:34
So it can be a professional with 10 plus years of experience in manufacturing industry. It does not describe you.
1:09:44
Does that describe you as an individual 10 plus years of experience. Want you to cut that out? I wanted to cut that 10 years, but what is that 10 years made you? I want you to write that down what has been that, that added value, those 10 years what value that those 10 years added to you to who you became I want you to put that in words instead of animate anymore. My experience is 10 years. It’s absolutely fine if you want to, but let’s let’s do it a little better, more confident and knowledgeable. Okay, let’s say that again, I didn’t know you very well.
1:10:32
It could be like a very good team, team player and confident knowledgeable with the jobs with the customer.
1:10:43
I want you to I want you to write down all of these remote you use at least five or six words to describe yourself your competencies itself, okay, not the third sentence, I’m only talking about the terms that you use to describe your competency I want you to write down and choose the only three or two that you want to use. So you’re confident your teamwork, your communication, and there’s one more thing you use right? I want you to use two very very effective words instead of using 356 just two very effective words.
1:11:22
Anyone else? Just be confident in
1:11:27
and I’m sorry Say it again. Sofia Oh, oh sorry. Who was speaking?
1:11:37
I guess we did two people who spoke at the same time this is Sandy here. Yes.
1:11:42
Rapid something that says that you are confident and hardworking.
1:11:48
Okay, confident and hard working fine. Let’s say as you progress we will get better with these words you know in terms of just hard working and confident everybody else is also using these words. Okay, can we
1:12:08
Sorry, no, go ahead.
1:12:12
Can we see our highly trained auto no trained customer service professional
1:12:19
if not background absolutely you can see that that describes you write very clearly describes you I’m a trained HR professional with customer service experience that describes very well very specific also. Yeah, even we can see I am an HR professional who communicates and collaborate effectively with all levels and that be fine.
1:12:47
Okay fine.
1:12:51
You can say you can see my HR professional with proven communication skills across different levels in and in the organization.
1:13:03
Basically, we are talking about your skills as a person what you have developed during your work time right we are not talking about I’m confident or hard working but we are more talking in terms of what we have learned from our work.
1:13:17
So you have to become very specific correct what you have learned from what you have done so far. Who have you become
1:13:25
Yeah, so
1:13:28
person who was waiting knave didn’t know anything but in 10 years I learned many different things. So that’s what we are supposed to be putting it here right? Yes,
1:13:35
yes, absolutely. So you need to talk about and again don’t put everything there that’s why they always say top three. I’m also calling it down and saying talk to the best the best just to think about those bestest two qualities that you can associate with yourself and you say I am that person.
1:13:59
Okay, can we keep our company name, your title and the number of years
1:14:05
No, no, no, no need all of these contributed sorry, it can be mentioned highly self motivated and able to work independently. You can say yes, you can say highly, I mean, again highly motivated would be a very superficial way but you can say that you are what was the second thing you used independently as independent independently? Yeah, work independently is a very good quality using these stones excellent guys, but I have custom stones that also is another question. I have customers more interested to find out you have you you. you collaborate very well across different levels in the organization, or they’re looking at you are very confident which one of them will be more effective. Yeah, so look for look for those answers and and that’s why you have to go back to the drawing board and read more and find more. And get yourself more and more objective in terms of how you define yourself. When we read the example, guys, probably this will become more clear when we get to the example. Okay, now whatever you have written, so whether you have written I am an independent person, or I’m a confident person, or I’m teamwork, I am a great team worker. Now, tell me, how does all of this qualities that you have beautiful qualities that you have? Um, how is that going to serve your customer? What is that going to add value to your customer? So you have to now get words what the customer needs? And then what you can provide? What can you What can you provide to your potential customer?
1:16:13
Ese? I was, for example, here, customer is the client for the organization to whom I’m joining or applying to. So, for example, they are looking for a job like grievances handling hr semiotica, yes, then I have to put the list which is required to that profile. For example, I’m a good listener means if I’m able to solve or not, I can listen I can understand the grievances. And okay for to the top manager, I have to understand the requirement of client and the rule which I am applying, I have to choose the best words and put there. I cannot use the same resume to all the customers to promote Absolutely, absolutely. Absolutely true. Yeah. So again, what you what you said is absolutely bang on, but be Be careful about if I’m able to solve the problem or not. I can listen Yeah. Yeah, choose that. Choose the word wisely. But yeah, listening would become listening and attention to detail would then become your assets that you can showcase. In an example, that can offer value to the customer, this is what you can give to the customer. Okay, so you are right, that you have to customize. And that’s pretty much what is coming later, in the later part of this webinar. If you have to, there’s no choice, you have to customize your resume based on your customer who you’re sending it. Okay. So again, you know, you will have to relook at those skills. But because you have done a self assessment, you largely know what your skills are and how they will fit, you know, in a new environment, in a new form in a new ask or need, okay? So ask yourself, what can you give to your customers, and what your customer needs. So you have to be aware of the needs to be able to provide a solution. And next thing now how I want to help your customer solve their problem. Again, how what what are their needs? How are you going to solve that problem? What are they looking at most of the job descriptions will tell you clearly what they’re looking at. Okay, but if you’re creating a common LinkedIn profile, then you may have to go back to a larger HR domain and see what they are looking at. And then build your profile around that we’ll come to LinkedIn later. But right now, just just think of how you want to help your customers solve their problems with the skills that you showcasing. If you’re a good listener, if you’re a confident person, if you can work independently, how does all that translate into your customer’s needs, and solving their problems? Do you have a success story to talk about? That’s the next thing. Again, you have to have concrete examples, whether it is at a workplace, you build those skills, or while studying, you have created projects and you’ve worked, you’ve done you’ve done some internships, or you have, you know, build some kind of skill set by applying that learning. All of that becomes your concrete examples. All of that is your subsystem. And remember, you have to talk about the success story there is no other way. There’s no other choice. So this brand statement then becomes your elevator pitch.
1:20:01
Everybody understand what an elevator pitches
1:20:10
that one minute, tell me about yourself? This is your Tell me about yourself? If you answer these four questions, you have build that elevator pitch. Tell me about yourself. Okay. So we’ll look at an example and see if everybody understands this. So the first question is, how do you describe what you are and what you do without a lingo or a jargon? I’m a soft skills trainer. I work with my customers to fully understand their needs, and design customized software trainings to address those needs. That’s what who I am? That’s what I do. That’s what I do with what I have in my in my kitty in my skill set. Does that answer your question? Now look at this example and try and create one for yourself? Who am I?
1:21:10
Who am I? or What am I? And what do I do?
1:21:31
And now I would love to do one exam.
1:21:36
Anyone can come?
1:21:57
Anyone?
1:22:18
Anyone who has exactly what
1:22:24
I’m talking about a role change? So I say I am an upcoming HR professional. Absolutely. Yes. Gather the needs of the organization. With my confidence and communication.
1:22:41
Can I make it better, like more specific than confidence and communication?
1:22:48
What are the other skill set of an HR professional?
1:22:54
maintaining a strong network?
1:22:56
Yes, absolutely. Absolutely. Get more specific. Remember, later on, you have to showcase an example.
1:23:07
So whatever you’re writing, think it from that notes. Yeah.
1:23:13
Anyone else who has something like I’ve just mentioned, I can have somebody else make it like
1:23:21
I just put across as my work in HR allows me to make a difference in the many lives of associates
1:23:29
by helping them to grow and improve themselves professionally.
1:23:34
I get the opportunity to make genuine meaningful connections. Ah, do much
1:23:41
concise, straightforward. Okay. Okay. Lang.
1:23:48
I enjoy building teams, and I will lead a company to new heights. So this carry about this and have you already led somebody to new heights Andy? Because if you have not, then probably refrain that you’re looking at a kind of profile, which is more of a specialist role. So my thought process was on that so that’s a reason I mean, I this would be the same for sure. Okay, here’s one thing your aspirations are not your elevator pitch your aspirations come later, when you asked for it, your elevator pitch is who you are right now. Right. Okay. Your aspirations Can you can put in urine there but that should not be the focus. So I as I aspire to take a team to its you know, maximum height, or whatever that is.
1:24:42
You have to then translate it whether you’ve already done that.
1:24:46
Yeah. So we can give an example of what you have done with the with the previous company and then
1:24:52
now, okay, think think of it this way. You are going to include the examples at some point in your elevator. This page, right? So now based on that example, what you are and you know what you do this three libraries based on that example that you’re going to talk about.
1:25:15
So how are you going to start
1:25:18
talking about yourself?
1:25:21
Um, excuse me one second. So, uh, based on this, this, tell me about yourself this, from this sentence only, maybe the interviewer will be asking more questions, right. So, so whatever. Yeah. So like, so if you are asking about? I mean, can you just explain it detail means? So, why do you feel you’re already giving an example? Why do you feel you establishing you’re establishing that skill, right? By giving an example? Right, so why do you feel you don’t have to worry about anything because you’re building your start, have your elevator pitch based on the example that you’re going to talk about?
1:26:05
Let’s move to the next part. Yeah, go ahead. Sorry.
1:26:10
It will make more sense. Let’s move to the next part. The next question in my previous slide was, how do you serve your customers, which is getting this now? How do you serve your customers? Okay, so the second paragraph in this example, have you read many of my customers required training for employees with limited computer proficiency, and I made sure that the training I deliver is targeted directly at this skill level. Now, I want you to find out based on what you said in the first sentence, what have you offered to your client or your customer in the past
1:27:07
so when you’re talking about your customer service skills, okay, or let’s say you’re highlighting your competency about communication, you can talk about broken communication, you can talk about situations, when you had to negotiate with a customer don’t specifically talk about you know, when I was speaking to a customer, I negotiated something you you did something by negotiate before you arrived at some resolution through negotiation now, that becomes a competency in itself. So even if you have the smallest of skills, which is you know, which most people feel Oh, I was in the customer service. Now I’m in the HR How do I relate these two two things, you can because in HR also you’re communicating with people and in customer service also you’re communicating with people, what are the communication breakdowns that can happen consider that in an HR profile, now, talk about what you did. So, I successfully I my job as a customer service representative was to ensure complete satisfaction to a customer or provide hundred percent resolution to a customer’s query I used my negotiation skills many times during during my you know, many times to ensure the customer was able to get what they want, okay. And then the third paragraph, if you see for example, now, when you say I have used my negotiation skills successfully, now, for example, the other day we had this customer talking about blah blah, blah, and I offered blah blah blah, and then we both arrived at an angle I mean, at a common consensus and the customer level left happy now that could be an example of your negotiation skills, even in a customer skills environment, you can skip the details you can you may skip the details like customer called in or you know, cuz I also resolved this you know, on call query, you can you can leave those details out, you can say, there was a conversation where we had to negotiate on whether to provide compensation or whether to you know, provide the customer with or provide an alternative or a replacement to the customer. And then we arrived at a amicable solution to it. So, in the end, you save some money for the organization, something like this. Can you not think of any examples like that?
1:29:56
Where you’ve successfully negotiated a situation
1:30:00
Then you can showcase your confidence as well. Then you can also showcase your independently you work independently also. So now in this example, if you see it says, For example, last month, a client needed Excel training for a group of administrative assistants, who experienced only with Microsoft Word, I created a module appropriate for the level of knowledge and adapted the tasks that are needed to learn to perform. So what did you do? So for example, you learn Tableau in HR analytics. So you can talk about I compiled this information for this particular organization, it could be a dummy organization, that’s absolutely fine. It could be for Ripples, Learning, it could be, you know, a friend’s organization, that’s absolutely fine. But you combine that information on W. So that’s, that becomes your example to talk about. or last month, or, or the or, during this training, I was working on this project, and I compile this information,
1:31:08
you know, and solve the problem, for example.
1:31:14
So how do you how do you use your existing experience and turn it around into, you know, what’s in it for me for the customer?
1:31:25
And then finally, the last fourth question was,
1:31:30
how do you help? Or the third question was how you helping your customers solve problems. And the last paragraph, you see your it says, the client called me two weeks ago and tell to tell me that every person I trained is now productively using Excel. Now, that’s a success story, isn’t it, that he trained somebody and they are using Excel.
1:31:59
In an HR scenario, if you if you were using Tableau and we’re solving a problem, I was able to resolve, you know, the problem of attendance. The problem really related to attendance, staff attendance for this organization, or for this project. Even if you are doing a dummy project, you can say for this project, I saw the staff attendance problem.
1:32:28
Ma’am, actually, it’s out of context, this question is this Tableau can do it is helpful for that attendance, is it?
1:32:35
No, because space.
1:32:38
Tableau is a HR application, which has a lot of different features. Okay.
1:32:48
Yeah. Okay. Yeah, basically, tableau, so, you know, data visualization. So because you can perform the data into a, you know, into, like dashboards, but you know, advanced from Excel.
1:32:59
Yes, that’s true.
1:33:03
database system. Yes. Sorry.
1:33:05
So, yeah, no, I just wanted to know, because I have problem with this attendance. Okay. In my current profile, I look after this attendance part. So everybody has a complaint that I have worked for these many days, but I’ve been paid for these many days, how do I get rid of this problem? I was wondering,
1:33:21
okay, I think that’s a question you should bring up with your you know, your course, because specific HR related question Okay, out of completely out of context from today’s session,
1:33:33
one one solution I Oh,
1:33:36
yeah, please please.
1:33:37
So, you can your photo or you can make an A you can make a you know, like a dashboard in Excel, where you need to you know, basically you need to maintain your attendance there, then it will you know, it will be automated or dynamic, then it will directly send to your HR or you know, concerned person then you can send directly then it will work and it will automate your attendance.
1:34:02
Okay.
1:34:05
So, what has transpired here is a beautiful example of how you can showcase your skill mohnish what you have is a story right now, you just solved a problem or you help in solving a problem
1:34:23
basically, in my head Yeah,
1:34:26
go ahead figure in my last organization, no, I was dealing with in a lot of land and lots of water because I was into printing industry, and I was supposed to contact with different different doctors and different different locations. So, basically,
1:34:38
sorry, money printing, basically, it was the 2018 industry, okay.
1:34:43
Oh, I was supposed to contact with different different authors, different vendors, different freelancers, you know, so I was supposed to negotiate the author’s.
1:34:51
Manish Why is this not a success story for an HR professional and one of the tasks for an HR professional is vendor management.
1:35:02
Use this competency.
1:35:04
I wrote, I, you know, I wrote in my, you know, notebook, and um, you know, my thing the skills I have, yeah. And definitely, you know,
1:35:15
you asked to see how you peel the layers of your own self and you find out new things, things that you probably data never even registered in your head become a new skill and competency. What you have is what I see mohnish is that you can showcase a lot about your technical skills as well, about your ability to manage databases, that’s a huge skill in HR profile, you need to have a skill set to manage huge tables.
1:35:45
Now, because you know, I can maintain a huge data
1:35:50
competency. So I
1:35:52
will show in marriage to me.
1:35:54
Absolutely. So that’s what I’m trying to do. I’m trying to tell you guys see, I’m glad this conversation happened, because we just identified how completely non related background which is in printing has given him enough and more material to talk in terms of what an HR, you know, potential employers in an HR field want. There’s so much that money should talk about, in the same way, guys, you also have to explore and identify yourself, you have to do that exercise, otherwise, it’s not going to help. Okay, I want to display these brand statement questions. Again, this is your basis to create your resume. This is your basis to create your elevator pitch. This is the basis to create your LinkedIn profile. If you don’t do these four questions, if you don’t sit down and you know, go wild with these four questions, it is going to be a generic profile and you will be you’ll be lost like a person in the crowd. I have five participants who have raised their hands. So I’m just going to stop share number take up some questions. You’re so novena nominee jayalakshmi, Varsha and suito you have? Do you have any questions? For me?
1:37:26
I have one doubt nag many here actually.
1:37:30
We were just talking about you know, you’re showcasing your success stories and everything right? So now In fact, I’ve actually you know, in these many years I’ve worked in different profiles. So, I started with to know customer service or data I say in aviation, I started and then I moved on to sales and marketing. So, when I am preparing my resume a for the HR professional to work into HR a profile, could I just explain everything what I have done in my past I can I have successfully achieved the targets which will be in set by the company. So the revenue generation it was always above the target. So that could be a part of it. Can Can that be? Now how do you relate that to what an HR professional is looking for? Like if I was if I if I was a hiring manager, an HR hiring manager?
1:38:22
What would I be looking at?
1:38:25
From your sales background. From your sales background, you can pull up again your negotiation skills, you can pull up your meeting, meeting your targets, which is also an HR requirement, meeting targets is the HR requirement. What else can you bring to the table from your sales background from your aviation background? So for me, the first thing that you have you can easily bring about is your, your experience in diversified industries. So you’ve been in aviation, you know, what are the requirements? You know, in an aviation scenario, you’ve been in sales, you know, the requirements you’re, you’re you’ve worked in a diverse environment professional environment, yeah. And so you have gathered that becomes a competency
1:39:18
Okay, so if I could do it like since when I’m writing I can put it as like when I was in evasion, I acquired all the you know, customer service skills. Secondly, then patiently handling the you know, even business I had a team reporting to me So, I could also be you know, with the team as a leader also I have worked and I have that problem solving skills, motivating the staff. So all these could be one like we know what I have gathered from my work. So this is what I have gained.
1:39:48
Okay, so so the best way of doing this would be do it the other way around. Money. And this is for everybody, guys. We always start from ourselves. Starting with the What I what I know what are my skills? My suggestion is go out there and find out what is needed in an HR industry. What kind of skills, create an exhaustive list of technical and non technical skills? Can you do that, as an exercise post this session? I want each one of you to go out there and list down exhaustive lists, whatever under the sun is required in an HR industry. Okay, so read up, you know, go on internet, while on Google, and search, what are the skills that are needed for an HR professional, make a list, make an Excel sheet and make a list? Okay, now, remember all your past experience in the second column, and write down which of these skills you can showcase? And what have you done? What example Can you give what skill you have? What example Can you give? What? What skill set do you have? What competency you have? Can you give an example, from your past experience? Can you do that as exercise after the session? Yes, because I largely feel all of you are starting from yourself, you are looking at what you have done in the past, you’re really not looking at what is in demand in future where you want to position yourself, you haven’t really done that research. Okay. So do that Excel exercise days, otherwise, you will again stumble into the same words of you know,
1:41:33
when you repeat the question, and repeat it,
1:41:35
okay, so go back after this session, I want you guys to open up an Excel sheet in one column, I want you to write down all the exhaustive, technical and non technical skill sets that are required in an HR profile. In the next column I want you to match which skills do you have? And how will you prove that you have those skills? Do you have an example to talk about? I want you to write them. So let’s say if you collected 100 List of hundred skillsets that are required in an HR profile, you will be able to match at least 2025 of them with an example. Then filter it further and say what are my top three or four skills that I can highlight? Then start making elevator pitch not like this.
1:42:34
Okay.
1:42:36
You can make your elevator pitches like this, you will have to go back to the drawing board.
1:42:42
Is it is that is that okay with everybody?
1:42:46
numb? I have a question. Yes.
1:42:50
Yeah. So I wanted to ask like the grand statement right now we are discussing is majorly that we can answer and give examples related to the past. But what about for a fresher? Like I’m a fresher right now are students studying? So I don’t have some kind of an experience. So how would I give my brand statement? Okay, so during this process, you must have given presentations on one? Yes. Have you done any projects? in your in your college? Oh, yes, I have done. Have you done any summer internships so far? Yes. What? Do you have so much to talk about? Okay, so like I can get answers from those? Absolutely. That’s see wherever you apply the skills that you have learned becomes your experience. Okay. Sure. Thank you. Sure. jayalakshmi, do you have a question for me, Your hand is still
1:43:56
yours. I, I had the same as not many say, like, you know, I also moved from admin to HR, like so me when we point our admin competencies in the resume that catches the eye sight of the recruiter. And it doesn’t do them. It takes time for them to decide whether to recruit us
1:44:18
or not automatically.
1:44:21
So again, jayalakshmi, same activity, write down all the skill sets that are required for HR now what has your admin experience, you know, given you in terms of what are those skills that HR profile requires and you have given, so documentation could be one of your skill set. vendor management could be another skill set managing database could be another skill set, because all of these are skill sets. Have an administrator as well. Right? Sure. You have to do that. You must do that exercise. Yeah. Marsha,
1:45:02
I actually wanted to share this thing that, you know, the self assessment part really has, because like, though, when I was switching from Photoshop to another one, and basically, I had HR generalist profile, and the only one working on all the processes. So when I left that job, and well, you know, creating my resume in May or like writing my resume, I was actually confused at what all things should I put up, you know, and that because I had so many things on the platter, and I was really getting confused. So this thing, the self assessment part, really helped me out. I mean, I spoke to my colleagues, I spoke to my juniors, you know, to understand more that, what was it? I mean, how my profile was, you know, important and help them.
1:45:53
Thank you so much for endorsing it. Well, then it comes from it comes from one of us, I can vouch for it now versus vouching for it that self assessment is very, very important. So thank you for this session, it was really helpful out because again, I’m switching my profile to HR consultant to has actually given me a lot of idea that what more can I explore and what more can I added to my resume? Excellent. I’m really, really glad versa. Thank you so much. Mira, do you have a question for us? Oh, hi, Sally. So actually, even my question is, like, I had a career gap of some almost five years. So like, previously, I was into HR, I was into recruitment, I had experience of three years and all. So how to, I mean, do that gap? So do I need to mention that in my resume? Yeah. Okay. So yeah, there’s a there’s this big thing about these gaps, but we wrap up, did you pick up anything freelance? Did you do anything for anyone during these five years? Did you consult formally in normally Did you consult? No, no, no. So in that case, my suggestion would be be honest about the gap that you’ve had for five years, how have you kept yourself abreast of what is happening in the HR industry is going to be very critical then. So if you have not kept just abreast and my suggestion would be, start doing it now. So that you can put that into the gap by saying that you have, you have been in your part of online webinars with HR professionals, just to know what you what is happening in the HR world, you’re part of some community HR community. So if you’ve not done that, in the last five years, now’s the time that you start doing it, so that you can talk about that gap that in this gap. I have done all of this. So being part of a whatsapp group where HR professionals are interacting, like I’m a part of an HR where a lot of insights are shared people share a lot of research and white papers. So you know, those add a lot of value to your, your current skills. So open.
1:48:14
Okay, okay.
1:48:18
Divya, you have a song, do you have a question? Or did you have a question? Yeah. Yes.
1:48:23
Yeah. Can I talk?
1:48:25
Okay, so I mean, first, then, and then I’ll come to the Yes. Sure.
1:48:31
Just wanted to know, like, when you say self assessment,
1:48:36
we are transport vendors for most of the biggest of the corporate companies. When he started
1:48:42
this company. Eight years ago, we had around five wickets off of our own. Okay, right now we are running with approximately 700 vehicles. So when started this year, we’re confident we had no idea how to approach corporate companies, over a period of time, everything fell into place. So when we are assessing limitations, before we start something, is it okay, right now I’m in a position to handle 600 vehicles, with so many a number of employees and coordinating with the transport managers. I tell you that
1:49:22
story, Samia, that’s a beautiful story to talk about. I think that’s a very, very good story to talk about.
1:49:31
Thumbs up you know what,
1:49:33
here there are many freshers who are looking confused about self assessment are probably confused about it. So what happened is eight years ago, when we started to be honest, we never thought we reached to this level, wherein we can directly contact the vice president of the company and you know, they ask us for the mentorship. Like most of the best of the companies, you name the company with the Have you had the mentorship or they’re in bank Sorry. So just wanted to understand eight years ago, I wasn’t that confident enough to even think about handling 700 vehicles, 700 drivers, absent
1:50:12
supervisors, they had no idea about it. So how do you how do you? How do you How can you put it across? Like, you know, at the way you just did it the confident summer summer what you did just now, you just told me a success story. And I’m totally impressed with the work that you have done.
1:50:32
Exactly. So, am I confident person? Or is it the experience that is putting it across? Um, no. So
1:50:41
you want to use a choice, you want to use a word This is your people handling skills, that is what is required in HR, you are able to handle so many vendors, you are able to handle so many employees that is your skill set.
1:50:57
Right,
1:50:57
but I vote under confident right? That’s fine. So yeah, but being under can confident not confident is less important between the two skills is less important than showcasing your people management skills. Your people have different skills more stronger, you’re then that will automatically come people management skills automatically come only when you have confidence to manage so many people, okay, so you don’t have to exclusively talk about your confidence, talk about your people management, very specific concrete that you have examples to talk about.
1:51:35
But the all these skills I gained through experience, not through you know, I cannot right now gauge when you’re talking about it, I’m just recollecting I’m going back where I started and where I am right now. So I’m a little confused between what I am exactly and tell the same person, I am a changed person through experience, or I am unable to decide all the time i think it’s it’s all through experience.
1:52:01
The way it
1:52:02
I know the way you said there’s no other way. There is no other way but to gain experience and change and become you know better in your skill sets. So, there There shouldn’t be any confusion, experience is the only thing. Whether it is an experience of standing in front of an audience and talking while you’re still in the college. Whether it is about making up an internship job I used to study or whether you know, successfully running a business and managing 700 trucks from seven trucks. That all comes through experience. Those are the experiences that enrich your profile.
1:52:39
Okay, so as I pour some water
1:52:45
What do you mean as a person?
1:52:47
As a person? I’m still a confident person, or is it through the experience? I’m just confused between these two things? Is it the eight years of experience that made me the Samia?
1:52:58
Or is it yes or no confident?
1:53:01
begins to experience that experience that made you who you are right now.
1:53:06
Alright, thanks so much.
1:53:08
Yeah. The Yeah.
1:53:11
Yeah. Hi, Celeste, I have a couple of questions, one that continues with the brake card. So I was a visual effects artist initially, then took a break of five years, then a half into coordination in the animation division. And now I am doing as an HR generalist, and although my current profile doesn’t state me as HR professional, it’s called EA and when i but i do HR. So how do I find these many breaks in these many change of carriers is that
1:53:48
it’s absolutely fine. You don’t have to see when you’re you when you’re writing your resume. When we come to resume, we’ll talk about this how to how to take care of these gap issues. That’s absolutely fine. The other thing is when you are doing your elevator pitch, you don’t have to first talk about your gaps. Why do you have to talk about your gaps? First thing? That’s your elevator pitch, right?
1:54:14
Why do you have to talk about it in your elevator pitch?
1:54:17
So I’m mentioning I’m an upcoming HR professional and I’m giving an example of a success story that has happened in another division. Yeah. expecting that they will ask in the interview that how do you
1:54:31
they will they will they will ask you because your resume is in front of them they will ask you that question. They will ask you why do you have that gap? They will ask you What were you doing between this time and this time? If the if the person is really reading your resume, they will ask you those questions. But why is that you have to say all of that in your elevator pitch. This is your advertisement. Have you ever seen every product has As a has some drawbacks. Do you see any ad commercial or advert actually talking about those, you know, those those things that you should be aware of, it always comes to the fine print right at the bottom. Now, mutual funds are subjected to market risks. They don’t say that aloud. They put it on the television for you to read in a very small print that is not even readable. Yeah. So why is that you have to talk about your gaps in your commercial talk, ie, they will ask you that question because it’s in your resume, that resume is what they are looking at. But your elevator pitch is not that. Please don’t talk about your gaps. As soon as, can it be old ones or they’re expecting something that’s most received? Any your experience is your experience, whether it happened 10 years ago, happened 10 days ago? It’s an experience.
1:56:00
So when I’m giving you an example of me handling a situation, of course, in another carrier, would they be asking how do you think this experience will be helpful in this particular job
1:56:12
that you have applied? And you have to think through the work that you have to think through before you say, That’s why I said first find out what they require. So if you’re justifying what they need, then they will not ask that question, right? Oh, yeah, got it. Amanda, I just wanted to check this session might go a little more for after seven. I mean, like 730, you’re in the way, half an hour or 1520 minutes? More than the shredding time. Is that okay? Yes.
1:56:52
So anantha are you okay with that?
1:56:56
Yeah. Okay, fine. So I’m gonna go back to my slide deck, guys, I know all of you have a lot of questions. And I think it’s a it’s a good chance for you to practice all of this and go back to your mentors and propel referrals and ask those questions over again, you can reach out to me as well. You know, if you if you need any specific feedback on what you have done so far, I can provide that as well. Okay. Now, how do you create your brand awareness so if it was a product, you will you will create advertising you will create, you know, different kinds of through digital media or anything, you will create awareness? How do I create my own brand awareness, there are two ways we do that, as of now, we do it through our resume, and we do it through social media, I want to be very clear about social media, social media is only LinkedIn when it comes to professional showcasing of your of your skill set. If you are showcasing Okay, so let’s let’s let’s filter it further. If you are a person who is looking for and potential employment, my suggestion would be please do not use Facebook as your professional platform. A lot of people do that a lot of people you know, talk about or put their professional ideas and thoughts, etc. On Facebook as well. My recommendation would be please do not do that if you have your Facebook profiles, and that’s my that’s my opinion. This is not something which is standard or or anything like that. It’s just my opinion, please make that private, that’s your private life. LinkedIn is your public life. When it comes to profession. That’s your public domain. Facebook is private Instagram, unless you are showcasing your professional achievements There is also private it’s not a public forum to showcase your professional achievements, etc. Okay, please pull all your professional achievements to LinkedIn because that’s where people notice you for your professional achievements. Okay, and keep Facebook for private conversations, friends, etc. Yeah. Now, the first thing that I’m going to show you is what are the brand trends right now, okay. In terms of the resume trends, all the contemporary resume form resume formats are out. You have to you have to use sorry, all the standard chronological resumes are out What I mean is a start starting your your resume with what you did last and then moving on and show you my resume here. Let’s let’s look at these three trends. And then I’ll show you some of my resumes from Over the years, if you are not on LinkedIn, are you losing a lot? Please get on LinkedIn. Okay. Do not ignore social media presence, because it is very, very powerful. I’ll give you my own example. A year ago, I did not like the kind of conversations that are happening on LinkedIn. And that’s absolutely fine. Because it’s a, it’s a very professional environment. It’s more like, you know, walking across office corridors, not all conversations are that you want to be part of. Okay, so I pulled myself out of LinkedIn. And
2:00:37
I thought I don’t need to be on social media. Yeah, that was my thought. This was some time ago. And the worst thing that happened to me was I lost all my, all my recommendations that came on, you know, from all my previous trainees, what put a lot of work my clients that I had worked with, they had put a lot of information about the kind of work that I had done. So I lost all of that. And the other thing I lost was, I was not in touch with what was happening currently in my domain, in the learning and development domain. So there was a lot of loss. And I realized that there is no substitute, but to be on social media, because that’s where you know what is happening. So if you are averse to social media, if you don’t like social media, make sure that you are at least present there to see what is happening. I mean, you can cultivate this app, it’s like walking in an office and not making a conversation with people. You know, some people are like that they do not like talking to a lot of people. And that’s absolutely fine. That’s your social media presence, we will talk about how to how this is going to make or break something. And that’s, again, completely your choice what you want to do with it. But please make sure that you all have a LinkedIn profile, it’s imperative, especially when you are budding professionals in HR field, my suggestion would be there is no alternative to this, you have to be only Indian, okay, that’s where you get most of your masala and meat that you want to talk about that you want to showcase. You want to promote, everything comes from Indian. Okay? Please remember that one size fits all approach is out of date, you have to customize everything, especially your resumes for your potential employers, okay, so you whatever organization that you’re applying for, you have to go back to the job descriptions, you have to make those amendments, create a folder and put everything all your resumes there and maybe you know, name them based on where you applied or what profile you have. If you’re if you’re applied for HR generalist create an HR generalist resume separate, if you are applying for an HR consultant, put it as a separate if you are if you are applying for HR analytics person, then you put that separate so you know HR specialist person, then you put that resume separate to create separate resumes for the different profiles. And then over and above that you will have to customize them based on the employer that you are applying. Okay, so one size fits all is not what a work. resume is hard work. Okay. And it requires constant update. There is no other way. Yes. Can I just ask a small question? shirking. Okay, so, um, it does that, you know, I’m speaking about myself. I’ve got about more than 30 years of professional experience in HR. Yeah. But yeah, it’s always in.
2:03:47
I was based in Middle East I work for firms like I’d knock Yes.
2:03:52
I’ve done projects like Abu Dhabi Kudo project. So you know, various instances where I have dealt with even the PR o aspect of the job, I’m sure you being you would be aware about it. Yes. So yes, have various kinds of visas, which tends to be patient because the rules are different. The labor laws are different, everything is different. But surprisingly, when I put this all across and summarize all this across my resume, me, and now that I’m in India, and I’m trying to pitch myself, I’m trying to put myself out over there, it doesn’t count as much. So you know, how how do you you know, work on that? Why does it not count? You just have to change. You know that the terminologies and say that you are, you are well versed in communicating with government authorities, and that’s part of an HR professionals profile, to interact with government authorities. Yes, but it’s again, not relevant to India. You see, you have to you have to customize it to India, Sandy, you have to use the same skill set that you developed your your your your skill set is that you are well versed to work move through the bureaucracy deal with the government officials and read through the fine print of the government documents. Those are all your skill sets just translated in Indian context. That’s all. And that’s the funny part. Because what happens right now is I still keep getting calls from some of the best MCs out over there be WWE or be it the by, but unfortunately doesn’t work very well over here. The first thing that comes to any recruiters mind is probably you know, I think they’ve got a very typical kind of view of positioning yourself in the wrong market. The reason why you’re getting calls is because you’re positioning yourself in the wrong market. You’re getting calls from abroad and not from India. position you’re not positioning yourself in India, you need to position yourself in India, you understand what I’m saying? I’m still trying to figure out how to correlate all those experience, you know, so that it best suits the Indian market. But unfortunately, I’m unable to figure a way or this is where I’m all gods. I just told you I mean, your experience is a PR O is a great experience to showcase to deal with government regulations and government. You know, government officials, those are the skill sets. Whether it is a UAE government or an Indian Government, it doesn’t matter. Those are the skill sets that you have developed. There they are right there in front of you. All you need to do is just just peel the layers and customize. Okay, I try to work it out. Let’s Let’s see here. Yep, yep, yep, do that. Okay. All right. So I’m going to share my desktop now may go back and see if I can do that. I wanted to show you the
2:07:02
Okay, let me just show you my resume from I’m trying to see how I do that. Okay, anyways, let’s just let’s just do it this way. Are you guys able to see my screen now? Are you able to see my screen? Yeah, just Just give me one second guys. Just One moment, please.
2:07:50
Sorry about that. Okay, so
2:07:54
I want to go back and show you the
2:08:00
other person.
2:08:03
See?
2:08:05
Okay, so here is my sample from 2012. my resume from 2012. Can you guys see my resume? From 2012?
2:08:24
Is my screen visible?
2:08:27
Kiss? Okay.
2:08:32
Sorry.
2:08:35
You have to raise me.
2:08:39
I have to get McDonald’s. You have
2:08:41
you just clicked on the resume sample that did not open the screen.
2:08:49
Alright, let me try again. Okay, let’s do this now. Is it visible now?
2:08:55
your notes? Okay, thank you so much.
2:08:58
Great. So if you look at this one, I have a whole lot of professional highlights here. Okay. My, the kind of trainings that I handled the kind of professional summary I have, like a whole lot is going on here. Okay. In fact, too much information is here, like pretty much everything that I did in those years is highlighted here. Then my professional experience, this is my chronological where I worked. Okay, all of this is my chronology, wherever, too much information. And I guess probably if you were a leader, I’ll put you off if I had to give this resume because it doesn’t give a very crisp information of you know, my professional experience, especially my skill set. Okay, I’ll show you one more now. I’m going to share with you
2:10:01
The
2:10:08
the second example, which is, okay, let’s see if we can. Okay, this is my resume from 2015. Can you guys see it? It’s just changed, you see some gray?
2:10:30
Can you see that guys? Yeah. So this is my resume from 2015 changed a lot, you know, made it more concise. My education came on the left side, all my certification, and then I highlighted my expertise in the first page itself. Okay, so very crisp, concise information, for expertise. However, if you see my profile, information is still huge, too much of information is given about my profile. This is also, you know, a written version of my elevator pitch. Okay. Too much information, again, so much of a story has been given again, you know, it has to be made concise. So right now, in 2015, it was a three page resume. Okay. I want to show you my latest resume, which is also two years old, and I haven’t updated it. Okay, so I’m going to share this with you. This is my latest resume, which I haven’t updated for the last almost one and a half years, okay, look at my profile information and how short it has become, it has become extremely specific, or in terms of what I have done. So I have developed and managed digital learning traditional learning solutions across academic institutions, and advanced technological environments. Very, very succinct. I have not put any extra if you think you saw it from you know, 2012 2015 to 2019, or 18. In fact, this one, this has become like a five line information on my resume compared to a full page of my competencies. And trust me, if I was talking to you in 2012, and 2015, I would have told you, I don’t know how to reduce this, there is so much I don’t want to tell people, how do I concise it and put it in like five lines. You see, but if you do that activity of self assessment, identifying the top competencies, the top things that your employers are looking at, you can concise it can Chris, make it more crisp, and shorten it to what I have right now. Um, I plan to I plan to create a completely different digital profile for myself for my father digital work that I do, you know, all all kinds of content creation that I do for the digital environment through a website, okay, because that will not fit into my resume. So I can give a link of my website on my resume, because there’s not so much I can showcase in terms of what digital content I have created. You understand? Then my chronologic comes here. So where what what are the different organizations, I have work, and simultaneously, I’m talking about my certifications and my expertise on the site. Now this is these are the different formats that I kind of progressed into in the last whatever 10 years, yeah, different styles, different resumes have come around during this time, and that’s exactly what is happening right now, which you guys have to work on. Okay. So, when it comes to resumes you have there are two types of resumes. There are skill based resumes and there are accomplishment based resumes. Now, how do you differentiate between these different kinds of resumes that you have? So, if you have a current experience if you are if you don’t have any gaps if you’re working and if you if you were working a few months ago, then probably you need to use the format which emphasizes your accomplishments what you have achieved okay, because that will be easier to state your intervals your work in progress. If you are a student or if you had gaps in your in your
2:14:45
working work.
2:14:48
area, then skill based resume is your best bet. Now what is the difference between accomplished face accomplishment based resume and a skill based resume in an accomplished Based resume, you’re going to talk about the projects, you’re going to talk about the assignments, you’re going to talk about you know, even achievements like raised capital or reduced cost, all of those things are your accomplishment even earning an award becomes your accomplishment, all of those are accomplishments, but you know, in a in a more in a current contemporary kind of resume, you have to talk about how you have benefited the organization that becomes your accomplishment. So, it could be
2:15:41
it could be reducing
2:15:45
wastage, time, wastage or addressing, um, attendance issues, or it could be it could be achieving, you know, customer achieving the highest rewards and customer satisfaction surveys, etc. So, you can come up with different things, like, for example, if you have, um, you know, because Manish talked about his experience in the media, let’s say Manish created, you know, a list of vendors that reduced the cost of particular raw materials by 10 10%, or 20%, or, you know, he placed or he identified innovative ways of reaching out to, you know, vendors far away and not closed, which offered a reduced price. How did you? How did you improve the quality of a particular job, or task or a product, all of those are your management skill based on resumes that talk about what skills you have developed. So, what you will do is, instead of talking about your, so, you will have a very small portion, right at the end of your resume, which will have your chronology of work. So, you work in five different organizations, you just write that down, but at the top, you mentioned, all the skills that you have built. And a lot of resumes basically talk about the chronology of employment in a very small place in a very short little window. Okay? They don’t talk about it at all, because the employer is free to ask you any question about your, about your, your past employment, what you’re highlighting more, so larger part of your resume should showcase the skills that you have developed, okay. So whether it be your technical skills, whether it is your time management skills, whether it is your communication skills, and giving the example of Audra, Audra, she has been she’s been doing presentations, so, you know, developed her communication developed her skills to, you know, let’s say research skills, she she developed researching skills, because she created presentations on certain topics, all of those things become law skills, and then you highlight that more in your resume versus your, your dates, you know, what dates were you employed, where that’s not important as much? Do you understand what I’m saying between these two resumes now, so if you are a person who is in current employment and does not have too many breaks, go ahead, use accomplishment based resumes, and the ones who are, you know, have brakes and have changed profiles, or our students can use skill based recipes. Okay. Right. Now, a few suggestions that I have for you when you’re creating your resumes is make sure that it is short. A good resume is two pages, not more than that, unless you are a CEO or senior exec. So if your resume goes into the third page, you’re writing too much, please reduce. Okay, don’t reduce the font reduce the contents most often it is that’s the resort that we go to reduce font and we try to juggle in these two cases. If your resume is two pages, guys, you’re putting in too much information. Okay. Second thing is using action verbs. Now I have created a job aid for all of you. And I Nita, Amanda is going to share that job with you in just a bit. Okay, so all of you can use the job aid while you’re creating your resume. And it gives you a detail of what goes into each type of resumes and what are the specific things that must go in In your resume, okay? And there is a list of action verbs also that you can use. So words like advanced in boosted and restructured and diversified and contributed all of those words. There’s a massive list of action verbs there, please change your resumes use a lot of these action words in your resume instead of using responsible for, you know, I was responsible for doing this, that is, that doesn’t really mean anything. Okay? If you are responsible for doing something, well, good enough, but then what was your achievement? What do you derive out of it? That is one
2:20:41
third thing is identify and use of keywords guys, this is another thing that you have to do as an activity or as in the sense as an exercise before you start building your resume. Okay? Remember, and and be mindful of it, your resume is getting filtered through an analytical tool. If you do not have the correct keywords in your resume, chances are you will not even pass through the first threshold of screening. What you need to do is you need to create a list of these keywords. Okay, how do you find these keywords, just google HR professional resume keywords just to that Google search, and pull out all the possible words that are relevant to the kind of profile that you’re applying for. Okay? and incorporate those keywords in all the sentences and words and you know, everything that you’re writing in unison? Am I making sense to you Is everybody able to understand what I’m trying to say?
2:21:54
So you have to go on Google. And you have to find out the key word for an HR professionals profile, you need to use those words in your resume. If you do not use those words in your resume, those are the key words, your resume will not filter through the analytical system that is being used for filtering your resume. So please start using keywords in your paragraphs and sentences, whatever you write their bullet points, wherever you whatever you use in your resume, incorporate those words in those in those sentences. Okay, it’s a subtle incorporation, nobody will know. But at the same time, you have used those words, because that’s how you will be pulled. If you have a paid account with LinkedIn guys, that automatically comes up in your in your resume analytics, it will tell you what, what are the search words? Where are you being found with what kind of search words will be found. So that a that analytics can be seen on LinkedIn and it will give you a good insight. So if you have if you don’t have a paid account, it’s a one month free, I think LinkedIn account, so you guys can go and take that one month free and cancel your subscriptions after one month, okay. You don’t want to pay for it. So but it’s a good thing to check what different features you know, LinkedIn has because it has the same features that any resume filtering application has. Okay, so use that. identify any user keywords, proofread and edit, there is nothing more annoying and detrimental to your profile than poorly written resume. spelling mistakes, no full stop capital letters, if you don’t have those things that shows the quality of who you are as an amateur. Okay, so if it is not properly done, if you have spelling mistakes in your resumes, trust me, that’s not going to go very well with your employers. Please make sure that you proofread or you have someone proofread it for you. And make sure you edit and you edited properly. Sometimes the alignment is all over the place. All of that is not good. Either. You need to have proper alignment. Over the years I have learned the best way to align your resume is use a table and hide you know the title lines, don’t use any borders for your resume, but use a table format because that will keep your resume good and aligned. Okay, it will not create too much of problems in terms of alignment on your resume. In fact, most of the templates that you download online I’m going to talk about the templates in just a bit. Most of the templates that you download from the online websites they are they all are tabulated and borders are hidden so that your you know you’re basically or protocol. Formatting doesn’t go here by okay so proofread and edit. You must update your resume. Constantly. So what is constantly every year. Ideally, it should be updated for every new organization that you’re applying for, it should have a customized resume. But over a period of time, let’s say you’re employed in an organization, get into a habit of going back, and updating your resume constantly, which is once a year, that should ideally be, you know, the time that you’ve gathered more experience. And there’s more to talk about in your resume, remove the old and new. And in just a bit, I want to talk about what how much experience is good to interview, you must not date your resume to 20 years, okay? It’s a good thing to have 20 years of experience. But remember, there’s a lot of discrimination out there. And a lot of times people want young professionals. So it’s a good idea to showcase your skill sets rather than the number of years you’ve spent in the industry. Honestly, as of today, the number of years that you’ve spent anywhere has no value, the value is what have you done in those 20 years. That’s what you should get into your resume. Okay.
2:26:17
Now, what is a good resume format. So these are the five things or six things that I want you guys to have on your resume in whatever format you have it that completely depends on you, okay, but make sure that you have a heading part where you’re talking about your name, your address, your telephone number, your email, and your LinkedIn URL. Okay? Please get into the habit of including your LinkedIn URL. If you’re not on LinkedIn, you’re not in vogue. Okay. So you you’re not going with titles, so please get on LinkedIn and have that URL there. summary of your qualifications. So let’s say if you if you have two qualifications, so you graduate and your post graduate, make sure that you have those there. Now, in my The reason why I have so many qualifications listed there is because I’ve got a lot of certifications, which are valuable for a learning and development professional. So for me that add values to what I know my skill sets, it gives me authority to talk about a few things. So because I am, you know, certified in in transactional analysis, for example, it gives me authority to talk about behavioral science, okay. So in in certain kind of qualifications, in certain kind of profiles, your qualifications gives you authority to talk about certain topics, you will become an expert on those topics, because that, that becomes a license for you. For example, when I was working with Emirates, I had a license to train people on handling dangerous goods. Now, if I don’t put that license, there are my my skill of training during conducting training on dangerous goods, holds no value. I’m not even authorized, you understand, say? So there are certain skills where you require those qualifications, because that gives you authority to talk about that. So please use those qualifications don’t use. A lot of people have started using this guy’s LinkedIn certifications, or dummy certifications, you know, all the ad hoc certifications that you do, my recommendation would be pick and choose the most valuable certifications that you have and put them out there. Which hold value in the industry. Okay. For example, your certification from ripples is going to add value because it’s a, it’s a full time course that you’re taking, in fact, I mean, it’s like a professional course that you’re taking. So that holds a lot of value, a webinar of six hour training online, all those things of value adds, okay, they are not a part of your qualification, they add value to what you know, right? Okay, they do not build a skill unless you have applied that skill somewhere. So be careful of what you’re putting in your qualification. Now in a coronal RG, you can talk about your work experience, or at this point, you can talk about your skills. If you’re using a skill based resume. You can use your skills your to if you want to highlight five or six skills, you can highlight those five or six skills to and then below that you can go into the phonological of your work experience without don’t fret too much about dates and years. Okay, that doesn’t matter. As long as you are highlighting the important things, which are your accomplishments in case of if you have accomplishments, which could be for people in broken employment, also people who have gaps in the employments may also have accomplishments to showcase that’s absolutely fine. Okay.
2:30:07
And for people who are using skill based resumes, that becomes critical because then if you’re showcasing, let’s say, five or six important skills, that is your highlight, that’s the meat of your resume. That’s where that’s where you create the punch, okay, so spend time in that part and then do education. So your education is basically your degrees that you own, your conventional educational degrees that you want. And then that can come later. Your certifications, if you have any certifications, licenses, awards, or professional memberships, you can highlight that if you are a member of an HR professional group where you are. And largely guys, these memberships are paid memberships before they hold any value. So if you are a paid member of any group, if you are a paid member of any volunteer group, for example, that would not let me know may or may not be paid. For example, if you’re volunteering somewhere, which is you know, you have a membership there, you can do that book, part of a rotary organization, Rotary Club, etc, also is an important membership that you can show here, as long as you can showcase the value out of these memberships, okay? If you can’t showcase any value of these membership, it’s like nom de Las Vegas for the just for the heck of it, you are a member of someplace that does not fit. Okay? So think critically about what kind of memberships you have around and then you can showcase those memberships. Because remember what I said that if you have employment gaps, but you still are a part of a meme. If you’re still part of a group that actively talks about your domain, then that becomes a valuable addition to your profile, because then you can say that I was regular, although I was not employed, but I knew what was happening in industry. Okay, so again, this is included in your job as an undergrad, can you please share the job aid with everybody now? We can do this yourself. Thanks so much. Yeah. You can have a look at it. Hi, everyone. I’ve shared the
2:32:24
file in the chat itself, we can download from there.
2:32:28
Thanks. Okay. Yeah, good. Thanks so much.
2:32:35
Okay, now, here are some of the some of the websites where you can go and build your resumes guys. My suggestion would be in most of the private sector, now your contemporary resumes are in basically you need to have, you know, some kind of a format, you have to have some kind of contemporary format to your resume. Go to one of these websites, I regularly use Canva and Envato elements. Again, Envato elements is a paid membership. But Canva has a lot of free resources that you can use, um, resume, GDS, visual CV, enhanced CV, all of these have some free resources, that he is also one of not very expensive sites where you can build your resume. Okay, so they all provide you a inbuilt web application where you can build your estimates on on the on the site itself, and then download it as a PDF. So please go ahead and use these resources that are available online. And trust me, the traditional way that we have been building resumes are not going to work anymore. Okay. Those are basically kind of out. They don’t people get kind of, it’s like what’s in fashion right now. So if you stay with the stay with the times, you have to change certain things. And that’s how that’s what has happened to resumes basically. Okay. Any any questions about resumes before we move on to social media now?
2:34:27
Ma’am, I don’t Yes, yes.
2:34:31
Yes, so ma’am. The certifications that you told us that we can mention. So I wanted to ask one thing, like I have attended a course during quarantine, like it was some Tata Consultancy and I attended the course I gave the exam and I qualified for it. So they give me a certificate for the same. So sure, I mean, as a certification or should I mention it as a course and what is what is the certification about like, what not Basically it was about more about interpersonal, like interpersonal skills, which included everything from resume a to communication to writing to visual, an AI, accountancy, so it included a vast things. Okay. Okay, so my suggestion would be withdrawal, identify what was the specific area that was relevant for HR and write it as certification, put it as a certification, and you’re a student, but you also, you know, for you, all of these certifications actually add a lot of value. Because when you’re sitting in front of an employer, they are considering you as a fresher. Okay. Okay. Oh, come on. So much like, factors when I was like updating this information in my CV that time, so I was confused, like, how writing about it, like, just to mention about the certification, or I have to jot down a bit about a description as well, no, no, no, you just have to write them the certification. That’s it, you don’t have to write any description. Okay. But then obviously, when the employer is asking you about it, you can showcase more in terms of how it is relevant to any jobs profile. Okay. And, man, what about the like, the like, I have completed the associate, like associate certification from the HR MP. So now I have an authority to be your HR professional. So that’s a very important certification. Like, is it viable that we have to attach the certificates also, or just the name of the certification works? Well, okay. So there are a lot of certification which have value we’ll have a certificate number in. So if you have a certificate number, you can use that. Okay. And that should be fine thing because anyways, when you are talking about these certificates, when you are in an interview situation, you get selected, you have to submit these. Okay, good. Thank you. Nice. Okay, so let’s move on to social media now. And let’s understand what different social medias are for what number one personal networking site, Facebook, it’s a personal networking site, okay, you build a personal relationship, you make friends, you connect family, there’s a lot of casual communication that is going on on Facebook. Okay, so Facebook is a personal networking site, it is not a professional networking site. The professional networking site that we’re going to talk about right now is linked in LinkedIn. Okay, only LinkedIn, to support LinkedIn, you can add links to your blogging sites like Twitter is a micro blogging platform. So if you are acting active on Twitter, you can add your Twitter handle there. Okay. If you are, you have a blogging site, if you blog, then you can add your, you know, WordPress, or whatever blog site you’re using, you can add that there. Instagram is a photo and video sharing platform, like I said, Unless you are using it to promote your professional skills. For example, if your professional skills photography, if your professional skill is digital media, if your professional skill is, let’s say you create illustrations, okay, then it becomes your professional
2:38:52
portfolio sharing meeting, okay, so you share your portfolio there. But as I see it, most of you are HR professionals, all of you want to get me into an HR profile. I do not see any relevance of you putting up any professional data on Instagram, in terms of your profile, unless it’s a hobby, and then you want to promote that hobby on Instagram. And you want to talk about that hobby on your LinkedIn, that’s absolutely fine. A lot of people do that. Like for example, if you’re a photographer or a digital content creator, you will you will have an Instagram profile where you’re highlighting digital content, and then you put that handle on your LinkedIn profile and that’s absolutely fine. But you be careful of what and how you’re using these platforms. Okay. Personal websites are also involved. Now a lot of people are creating personal websites, where they talk about their projects. When people put in a lot of recommendations about them. They talk about what we have, you have none if you want to create a personal By all means, go ahead and do that. But please make sure that it has substance. Because if your website is just one page about me, then you might as well just choose a link, then you don’t have to create your website. But if that website contains your projects, what you did in those projects, what were the outcomes and achievements and accomplishments, if you have feedback from your employers, and clients, all of that can go on your website. Okay, that will be a good, a huge addition to your branding. Okay, but do not do it because everybody else is doing it. If you do not have anything to showcase, no need for it, there is definitely no need for it. You could do a whole lot on LinkedIn alone. That will showcase your your, your profile. Okay, I’m laying down then. Yes,
2:40:54
LinkedIn is compulsory that we have to
2:40:56
again, see now Mina, when you say compulsory, it is not a requirement of this training session. It is it is important to be on LinkedIn. Now, if you want to
2:41:06
keep this Oh, is it a paid service?
2:41:09
Well, Linden right now, anybody can do it. But if you want to have additional, you know, additional services, only then you have to pay for it. I don’t have a paid account. So you can go ahead and know generally,
2:41:23
like when you’re applying for a job, also, they asked the linkerd profile I’m considering nowadays.
2:41:30
I don’t know before. Okay, it’s there’s nothing like compulsory or not compulsory, it is a requirement. It isn’t it isn’t it isn’t. Vogue right now. This people, everybody’s on LinkedIn. So it’s a platform to showcase. Okay. Okay. compulsory means that you won’t get a certificate. If you’re not on LinkedIn, it’s not compulsory like that. Okay, okay. It’s not like
2:41:59
you send a resume resume is more than enough. I thought, why you have to create this one? Yeah,
2:42:05
no, that’s not enough. You have to be on that. Okay. If you want to get an edge over everybody else, you have to be there. Okay. All right. So let’s go ahead and see how do you plan your social media? And I’m going to show you some very interesting profiles. All right. So the first thing I want to talk about is what is your reason for being online? And everybody has a different reason? Are you looking for a job? Are you looking for connecting with people? Are you looking at showcasing of promoting ourselves? What is your reason for being on social media? Or especially on LinkedIn? What is your reason? Okay, now, that’s very important question to ask. Because what you put up there will then fulfill why you are there. So let’s say you’re looking for an employment while you’re on LinkedIn, please make sure that you are networking with potential employers, okay? If you are, you know, you, you’re there only to see what’s happening in the HR world, connect with different HR groups on LinkedIn. Okay, that becomes your purpose of the morning. If you’re there to promote yourself, and a lot of people are there to promote themselves, guys. Make sure you’re being active on LinkedIn, you’re writing regularly, you’re posting regularly, because that’s how you promote yourself if you are. Alright, so first, identify your reason for being online and then do the activities that are required to fulfill that reason. Okay. That that obviously answers. The second question is what message you want to share or communicate. So accordingly, you will create a plan of what you need to put on LinkedIn how much you want to put on LinkedIn. As of now, I was on LinkedIn for a different reason, five years, 10 years ago, I was on a different I was on LinkedIn for a different reason, you know, three years ago, and today, I’m on LinkedIn for completely different reasons. And that can happen and based on that your activity can also change. So there are times when people are very active on LinkedIn, because the purpose of being online is different. searching for a job, for example, then they move on to a place where they are in steady employment. So just being on LinkedIn is enough because they don’t need to network. They don’t need to spend too much time there. So that could be a reason for being online. And let’s say today, you are there to promote your skills only. In that case, you do a completely different set of activities. So your communication on these on LinkedIn. is dependent on what you are doing. So you have to first identify what you want to do. Okay? Because accordingly, then we can create a plan around.
2:45:12
Who do you want to hear your message? Who are these people you want to reach out? Okay? How do you connect with them, you have to connect with them like you would connect with people. In your organization, if you if you walk into the cafeteria, you will speak to people who pass by right you make a conversation in a town hall, it’s the same thing you would do that in a meeting, you will make a conversation with all the new people who have attended that meeting you if you write the email to a completely unknown person in a different department, you start creating relationships with them, by sending emails back and forth, you know, even for it for a professional reason. And then soon, you realize one year later, two years later, you become friends. And we’ve made a lot of friends like that. It’s the same thing with lignin, you have to reach out to people, okay, and you have to reach out to the right people. So you have to find out people who work in organizations that you want to work. So you have to find those people go out there and search for people who have similar platforms, like probably they come from the same institute that you come from, maybe they come from the same city that you come from, maybe they come from a similar organization in the past, you may not have met them, but they work in an organization where you aspire to work, find out these people. Let’s say some of my friends are working for organizations in your way you want to work, go ahead and make connections with them. Okay, that’s how online platforms work. You have to connect and network with people like that. And you have to be shameless about it. You know, a lot of times that, oh, how do I send this request, because you know, I don’t know this person, they must be thinking that I stalked them and I know looked up. That’s what people are there for. They want to be found. Everybody on LinkedIn wants to be found. Nobody wants to be a secret on LinkedIn. If they wanted themselves to be a secret, they will not be on LinkedIn, you understand what I’m saying? So people want others to find them, please go ahead and find them when you need them. So go ahead and find them. All right. So who are these people that you want
2:47:34
to listen to you?
2:47:36
And what do you want them to do as a result of the message that you have shared? I’ll give an example one of my friends, one of my colleagues, and I’ll show you his resume. And I learned a lot from them. Because he is he’s a very forward looking and very progressive individual, he picks up things really fast, and he uses them immediately, for his benefit, okay. He does not shy away from connecting with people, he doesn’t shy away from doing new things, which I just completely admire about that person. And that’s the reason why we be showing his LinkedIn profile as well, too. What he did was he was looking out for job opportunities. Okay. And, you know, every time we used to meet for breakfast, in the cafeteria, you tell me that Celeste, I have reached out to this person in the HR, the head of HR in this organization. Um, and and he would he would elaborately talk about his strategy. So his strategy was that he has to go for the decision maker, he has to go find the decision maker and add the decision maker to his network, and then connect with that decision maker on a regular basis. How amazing is that? I mean, not everybody can do that. But that’s the way things roll. You have to connect with people and you have to then engage with them. How do you engage with them, you engage with them with their posts, whatever they post, you need to repost so that you engage with them, you start a conversation with them. Now it is it’s basically same as how you would do in office scenario. Yeah, you have a team meeting. You are sitting and talking about it. And then suddenly you engage with one individual because you’re connecting on the same frequency. you’re sharing ideas, and soon enough, the two of you have a separate conversation within the group. That’s exactly how it happens on LinkedIn. That’s how people take okay. That’s how people have gotten jobs. That’s how people have gotten freelance assignments. That’s how people have made friends met them outside of work. So this, this is the this is the this is the last language of social media. And the sooner you learn it, the better it is. So all of you who want to, you know, kind of go out there and do something about it on LinkedIn, please start connecting with the relevant people. Who are these people that you’re looking for find these people, connect with them. And then, you know, communicate, start interacting with them. And you don’t have to, you know, be very upfront and start writing emails, etc. No, you need you can connect with them, their posts, you can you can find out where they’re going. So you can follow them on, you know, on on, on other groups that they are on and then start a conversation with them there. Yeah. So is Everybody with me? Do you agree with what I’m saying here? And you see that the relevance in doing that? Yes. Yes, not. Sure. See, so so you, you, you must add, it is a slow start guys, not everybody will be at the same pace, some of you are going to go out there and get going. Other people will take some time. And that’s absolutely fine, as long as you’re trying to do it. So if you’re not trying to do anything about it, that’s where the problem is. Yeah. Now on LinkedIn, it is very important to brand yourself, you have to use again, keywords, like the way I told you on your resume, you have to incorporate keywords hidden away in your text, certainly hidden away in what you have written about yourself. So you have to put them out there. And you need to stand out and promote yourself. So let’s see. I’m going to show you two examples here. And let’s see if you associate with them. So I’m gonna go to
2:51:55
let’s see. Yeah.
2:51:59
And okay, that’s not the one.
2:52:12
So want to show you this friend of mine that I’ve been talking about.
2:52:20
Yeah.
2:52:23
So I’m going to show you this profile. Yo, can you see keep pinned on your screens, guys, I guess is not going to be very happy because a lot of people will visit his profile now. So this is this is one of my very good friends and great guy. Not not because he’s great. He’s a friend of mine. But there’s so much I learned from him. He’s out there dating, okay. What I like about his profile is how amazingly personalized it is. Look at about him. He said, Hi, thank you for stopping by to find out more about me. He is immediately engaging with you. He is not making it any gin general nothing is general you’re it’s very specific. If you are a person, if you were on avina or maneesh, or you know, nominee or someone that is connecting with you, he’s connecting with me is connecting with every person who’s visiting his profile. So thank you for stopping by and finding out about me, this is what I do. Come to the point, this is what I do. I do instructional design and user experience design. I’ve been learning solutions and to solve problems. If you have an idea, I can transform that idea into action. When stuff hits the fan, I can stay calm and get things done. Now what with just these four lines, you can you can read so much about his personality. He’s a very fun loving person, you can actually read that in his in the words that he has used. He’s a very upfront out, you know, progressive guy, you can read that in the information that He has given. So if you if you read if you didn’t just this small portion of his profile, there is so much it is talking about him. And then he immediately gets into the stuff that I’m good at Digital Learning Solutions, project management, e learning, instructional design, user experience, design design thinking he’s immediately got into this is the keywords guys, this is what I’m talking about keywords. So in lnd Digital Learning domain of all the employers are looking for these keywords digital learning strategy, project management, elearning instructional design, UX design, design thinking very subtly he has put those keywords there. So when the filtering is happening, it is happening from what he has put there in the in the profile profile page. While I’m not working and he’s talked about his interest in this small space. He has talked about everything who he is and what he does. Does it give you a good idea? Yes, ma’am. Yeah. So again, I’m not saying copying what Keith is doing. Please use your own creativity and personalize it to every individual that drops by at your profile. That is going to be your differentiator. I’m going to share with you one more profile. Ah, I don’t know if you can see this immediately. So let’s go back share. Can you see David Travis’s profile? Can you see David Travis on your screens? Okay. So again, I want you guys to look at is about profile, I mean, the disc profile information. I am a psychologist specializing in user experience strategy. I help both firms, large firms and startups to connect with their customers. And immediately he’s talking about what value he adds with what he knows what people are, what he is, and what he does, immediately. So you don’t have to build any step up or anything, just immediately connect with people and talk about who you are and what you do. Immediately. Again, incorporating keywords, keywords are experienced strategy, UX researcher, I mean, he’s written books, I follow him on, you know, I pick up his courses. So he’s, he’s a very, he’s out there. He’s a big personality in the UX user experience design. But what I’m trying to say is how people maximize, you know, that little screen time they get from other people, you have to maximize that space, you have to immediately get to the point. So those four questions, guys that I gave you for the elevator pitch is vital. That the most important questions to build a good profile, spend time answering those questions, and then keep start building your profile. Okay.
2:57:28
Any questions before we go any further?
2:57:36
So let’s say we are here. Yes.
2:57:40
Can you give us some inputs on how to handle a question? Water, your weaknesses, something that we all hate?
2:57:47
Okay, well, that’s not Yeah, so that’s not part of this particular session. It’s a completely different deep dive. I’m sorry. I’m already ahead of time, I will not be able to cater to that. But pass on this question to abishek. And probably we can incorporate that in another session. Yeah. Okay. Yeah, no worries. But I’m so sorry. I’m not I won’t be able to take that up right now. Okay, so the next thing about your social media presence, guys, and again, very important things that we must remember. Number one, remember your manners, it is the same thing as you would need a person. So you know, stating your opinion politely is better than got comments on people. So you know, posts, that does not account to etiquette being polite is very, very important when you are on social media. Because that builds relationship with that person, even if you disagree with that person, please disagree politely, okay. If you have a problem with written communication, and people perceive you perceive you as impolite that this is important to look at it because in social media that can lead to arguments and those arguments are usually not held the I’ve had very, very bad encounters on social media where people have gotten into unnecessary arguments, destroying their relationships. Trust me, that’s what they that’s why they say, What goes online in online, you cannot erase it. So that conversation or argument that you’ve had will stay there forever. And one day or the other, somebody will land on it by doing some keyword search. So please don’t don’t get into any impolite conversations with anyone. Okay, that can be handled via a private chat, or that can be left open. You don’t have to fight every battle. Okay? That’s not why you are online. Remember, every time you get into some people get affected. But if but if you do, get Effective, then please ask yourself, why am I won? Like, why am I on this platform is that my is that my battle the fight first. And you don’t have to, unless that engagement gives some kind of constructive outcome, then it’s fine. If you if you feel that this engagement, or this conversation is going to give us some some kind of constructive outcome, please go ahead and do that. But otherwise step back, it’s absolutely fine to step back sometimes, and engage your target customers with relevant content. Again, guys, if you if you are someone who is managing the gaps in your profile, please try and please try and make sure that you use LinkedIn post articles, or post research that you come across all of those things can be posted to make the maximum of make the maximum of that platform. Also, that gives you you know, a kind of a platform where you can showcase how you have developed your skills, regardless of the gaps that you’ve had. So you’ve engaged with people you are being part of groups, you have published researches, you have published papers, all that can go up there. And, again, be consistent. Make sure that you post regularly, if you are engaging on LinkedIn, post regularly, if you are not, that’s absolutely fine. Also, some people don’t post regularly, I don’t post very regularly, there were times when I used to post regularly right now, I do not have the bandwidth to post regularly. So that’s absolutely fine, also, but when you are engaging with people until you have accomplished the reason why you are online, continue to engage and be your true self. Do not fake it. Because a lot of times when you give incorrect information, and you get caught, it’s not a pleasant situation there. Okay? So try and be authentic self. When I say authentic self doesn’t mean that, you know, if you are a person who readily offers opinions, and you know you don’t shy away from arguments, show your authentic self on LinkedIn as well. Don’t do that. Because remember, what goes online stays online. Okay, so be mindful about that. Now, what I recommend, and this is pretty much the end of the session, I also see a lot of people have kind of
3:02:42
you guys have other engagements also, we did Hurry up in the last part of this session. However, I have a job aid that will probably help you with your resume writing. If you need any other resource, please reach out to an eye on Amanda and she probably asked me if in case any other resources require, okay, but go ahead and incorporate these things. If you want feedback, you can reach out to all your coaches and mentors in Ripples. And I’m sure they will be able to assist you and help you. The one important thing I want you guys to do is go back and do a self assessment of any kind, even with a free assessment, do a free assessment. If you can pay and do a paid assessment, please go ahead and do that. Okay. I will take a last few questions in case anyone has. And we propose to close the session.
3:03:44
Okay, my guess no more questions. Thank you very much, guys for staying around. You know, I really hope this was meaningful for you. Any questions or anything? Please get back to the polls or get back to me. Thank you very much for your time. Have a lot of money on executive power. Good evening. Bye.
3:04:06
Bye. Thank you, everyone. Bye bye.
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